What Does Multimodal Search Actually Change About SEO?
[ Summary ] Multimodal search lets you express an information need with images, words, and other forms of information instead of relying entirely on text. For SEO, keywords remain useful, but they no longer describe the complete query. Treat meaningful…
Google adds Save button overlay to desktop image results
Google is testing a “Save” button that appears when users hover over images in desktop Google Images, allowing them to save images without opening them first.
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Google Merchant Center adds a question and answer attribute for products
Google Merchant Center has a new question_and_answer attribute that lets merchants submit up to 30 Q&As per product through a primary feed, supplemental feed, or the Merchant API.
The post Google Merchant Center adds a question and answer attribute for products appeared first on Search Engine Watch.
Google Ads sponsored results show new Apple Messages option
Google Ads appears to be testing an Apple Messages option within sponsored search results. The feature may be related to the platform’s beta Message assets, but that connection has not been confirmed.
The post Google Ads sponsored results show new Apple Messages option appeared first on Search Engine Watch.
Bing Tests Get Phone Number & QR Code To Scan
Microsoft Bing is testing adding a phone icon to the local pack on desktop, when you click on the phone button, it has a scan to call QR code with the phone number listed out. Google did this back in 2023 and now Microsoft Bing is testing it.
Google Business Profiles Asking Businesses For EIN
Google is asking some businesses to provide their EIN, Employer Identification Number and a link to their privacy policy when updating parts of their Google Business Profile.
Google tests Sponsored and All products headings in AI Mode
Google AI Mode is testing separate ‘Sponsored’ and ‘All products’ headings above paid and organic products mixed inline, a clearer split than the earlier blended layout.
The post Google tests Sponsored and All products headings in AI Mode appeared first on Search Engine Watch.
Microsoft lets your AI assistant trace changes to your ad budget
Read-only tools bring campaign edits and creative performance into connected AI assistants.
The post Microsoft lets your AI assistant trace changes to your ad budget appeared first on Search Engine Watch.
Google says pages meant only for sharing should stay out of search
Its updated spam guide asks platforms to separate sharing links from public search discovery.
The post Google says pages meant only for sharing should stay out of search appeared first on Search Engine Watch.
Apple is letting AI assistants work inside your documents
Pages, Keynote and Numbers gain document-aware help, with separate rules for built-in and outside tools.
The post Apple is letting AI assistants work inside your documents appeared first on Search Engine Watch.
Pinterest lets you buy ads through Google, Amazon and Yahoo
Selected display and video ads can join existing media buys in the Americas and Asia Pacific.
The post Pinterest lets you buy ads through Google, Amazon and Yahoo appeared first on Search Engine Watch.
Google’s Genie 4 lets testers rewrite AI worlds as they explore
The research preview adds live scene changes and sound, but the details can drift as a session continues.
The post Google’s Genie 4 lets testers rewrite AI worlds as they explore appeared first on Search Engine Watch.
Discord could put your public messages in Google search from December
Community answers can reach the open web, but admins and members have different controls.
The post Discord could put your public messages in Google search from December appeared first on Search Engine Watch.
Googlebot Must Follow Redirects From Homepage To Favicon, Updated Doc Say
Google Search has just updated its favicon documentation to now specify that Googlebot must be able to follow redirects from the homepage to the page where the favicon is specified. The document also explicitly says that these URLs must not be blocked …
Bing tests menu links in search snippets
Bing is testing a menu-style links design within sponsored results, different from its recent bubble-box sitelinks, though it could not be replicated on a second visit.
The post Bing tests menu links in search snippets appeared first on Search Engine Watch.
Bing tests new sitelink design in organic search results
Bing appears to be testing a new sitelink design for organic search results that looks similar to Google’s layout.
The post Bing tests new sitelink design in organic search results appeared first on Search Engine Watch.
Google Ads rolls out an AI translation tool for campaigns
Google Ads has started rolling out an AI translation tool that can translate ad text, keywords, image text, and landing pages directly inside the interface.
The post Google Ads rolls out an AI translation tool for campaigns appeared first on Search Engine Watch.
Unconfirmed Google Search Ranking Update: Volatility & Chatter Spike
I know I just reported on an unconfirmed Google Search ranking update from this past Saturday, October 24th. But I am now seeing a larger spike in volatility, along with an increase in SEO community chatter around another unconfirmed update over the pa…
Google Downplays The Importance Of Fresh Index Reporting
Google’s John Mueller kind of downplayed the importance of the freshness of the Google Search Console page indexing report. He said on Reddit, in response to my coverage of the report’s recent slowness, that “it can feel like it’s important to focus on…
Advertisers Can’t Figure Out If An Ad Is A Google Local Service Ad Or Not
Google advertisers are struggling to agree on whether a specific local ad unit in Google Search is a Local Service Ad or another type of local Google ad.