Google Search Using Latest Gemini 3.5 Flash-Lite
Google Search said it is now using the latest Gemini model named 3.5 Flash-Lite. It is being used for agentic search experiences, but also likely for Google AI Overviews and AI Mode. Google wrote, “3.5 Flash-Lite is also rolling out in Google Search,” …
Google Ads Moved Missed Opportunities From Labs To Recommendations Tab
Google Ads has moved the formerly known as “Missed Growth Opportunities” from Labs into the official Recommendations tab and under the new name of “Missed Opportunities.” This shows you your missed clicks, conversions and conversion value metrics.
Google AI Mode & ChatGPT Tests Bottom Card Citations
Both Google AI Mode and OpenAI ChatGPT results are testing placing the citation cards on the bottom. AI Mode is doing this thing that anchors you to the bottom of the answer, directly to the citation card. ChatGPT is doing this thing that loads a cita…
Google Lawsuit Against SerpApi Over Scraping Search Results Dismissed
Last December, Google sued SerpApi over scraping its search results, and now a court has granted SerpApi’s motion to dismiss the case. U.S. District Judge Yvonne Gonzalez Rogers dismissed these claims with leave to amend, giving Google 21 days to refil…
Google Ads Appeals Limits Set To 6 Months
Google Ads updated its appeals guidelines and documentation yesterday afternoon to say you can no longer appeal a Google Ads violation if that violation is older than 6 months. Google wrote, “Starting July 21, 2026, the option to appeal a policy decisi…
Google Updates Its Crawl Budget Doc: Every Site Starts On Conservative Crawl
Google has updated its Optimize your crawl budget page, it said to “improve clarity, terminology consistency, and flow.” One thing that is new in the document is that Google said that “Every site starts with the same default, conservative crawl capacit…
Daily Search Forum Recap: July 21, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Local Service Ads are transitioning to the main Google Ads platform…
Google Local Services Ads Transitioning To Google Ads Platform
Google announced it is transitioning the Google Local Service Ads platform into the main Google Ads platform throughout this year. With that, Google is making a new and specialized Performance Max campaign type optimized specifically for pay-per-lead …
Google Updates Performance Max Doc: AI Generates Text Customization & More
Google made several changes to the About Performance Max campaigns help document. Most of it just seems like grammatical updates but Google did update the Text customization section to say “Google AI generates headlines and descriptions from your landi…
Google Ads Google Analytics Bulk Linking
Google Ads is testing a new bulk linking option to attach your Google Analytics account to multiple Google Ads accounts. Google has this new prompt that says “Save Time with Bulk Linking” and Link with more Google Ads accounts.
Bing Tests Open Sitelinks Button In Search
Microsoft Bing is testing an open button that says the site domain and when clicked, shows you sitelinks from that domain on the right side. You can then close out the sitelinks, if you want, or click on them.
Bing Tests Image Section In Shopping Panel
Microsoft seems to be testing a new image section in the Bing Search shopping panel. Sometimes Bing will add a section at the top of the page for shopping results, here is an image section within that panel.
New in the Yoast SEO Bulk Editor: filters, focus keyphrases, and AI drafts
The Yoast SEO Bulk Editor already gave you one place to update titles and meta descriptions across your whole site. Now it does much more. This release adds focus keyphrases to the editor, new search and status filters, a dedicated view for every content type, and AI-drafted metadata with Yoast SEO Premium. In short: you […]
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Google: We Send Billions Of Clicks To Websites Weekly Through AI Search
Nick Fox, Google’s head of search, said on Friday that Google’s AI Mode and AI Overviews – its AI search features – send billions of clicks to websites every week. He said Google Search overall is still sending billions of clicks daily, is only seei…
Google Warns Not To Uninstall/Reinstall Google & YouTube Shopify App
Google has updated us on the Google and YouTube Shopify app issue with uninstalling and reinstalling the app. In short, do not do it, do not uninstall and reinstall the app. Google said it will handle the API transition for you. If you do uninstall and…
ChatGPT Showing Two Ads In Footer Of Results
OpenAI seems to have started to show two ads in the footer of the ChatGPT responses. Generally, we have only really seen one ad from one advertiser. Sometimes we’d see two ads from a single advertiser. But now we are seeing examples of two ads from two…
Google Content API Extended Access Form Now Available
As many of you know, the Google Content API for Shopping is being replaced by the Google Merchant API by August 18th. Google has opened up a request form to ask Google to give you an extension on the August 18th deadline.
Google Warns Not To Place AI Labels On Corners Of Images
Google updated its use AI content labels help document, which it first created on July 9th when it announced it will label ads created or edited with AI. The update now says that when you add your own labels to image assets, you should not place labels…
What Types of Publishing Business Models Will Remain Profitable?
I thought the prior Google Gemini answer was decent, so tried my luck with a bit harder of a question: Historically successful online publishing enterprises like IAC (rebranded as People Inc) have struggled in recent years as the big web players like G…
Google Search Ranking Volatility This Weekend – Around July 18th
Google may have released yet another unconfirmed Google search ranking update this weekend. I am seeing some signs of ranking movement from the third-party Google tracking tools and the SEO chatter spiked a bit this weekend.