Cloudflare puts your robots.txt on autopilot
Publishers can separate AI training from search access, but the available controls differ across OpenAI, Google and Bing.
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What the Taboola-Dianomi acquisition actually means for publishers
Taboola is paying £19 million for Dianomi, potentially rising to £27 million. The interesting part is what the extra £8 million depends on: keeping valuable publisher relationships locked in.
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7 free AI SEO optimization techniques I recommend after testing them for 50 clients
How to improve your visibility in Google AI Overviews, AI Mode and ChatGPT Search, starting with the pages and information you control. Where to spend your time to improve visibility in AI search, with worked examples and a practical order of effort.
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How I spied on 3 competitors’ Google Ads without an account or paid tools
I used Google’s public ad library to compare Beehiiv, Mailchimp and Flodesk’s sales pitches, offers and calls to action. Here’s how to do the same with your rivals.
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Google wants travelers to book hotels without leaving Search
Hotels could keep the reservation and guest data while becoming more dependent on Google to bring customers back.
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Google Trends for keyword research: What our 4-country test revealed
How to use Google Trends for keyword research before you act on it
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Google tests new clickable anchor text in AI Overview that redirects to AI Mode
Google is testing clickable anchor text within AI Overview that redirects users to AI Mode instead of a webpage, another sign of Google pushing users toward its AI search experience.
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Google drops free listings and carousels from the European Economic Area
Google has removed free listings and product carousels from the European Economic Area as part of its Digital Markets Act compliance, with EEA countries seeing drops of up to 100% in organic product visibility.
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Google tests new design for last two sponsored results
Google is testing a distinct design for the last two sponsored results, part of its ongoing series of sponsored ad design experiments.”
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Bing tests removing favicons from sponsored results
Bing is testing sponsored results without favicons, showing just the website name and URL a design choice that may reduce brand recognition for advertisers.
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Google AI Mode now sends users directly to retailers instead of the free listing panel
Google AI Mode is testing sending users directly to retailer websites instead of opening the free listing comparison panel, raising questions about visibility for other listed stores.
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What is Answer Engine Optimisation (AEO)?
Discover Answer Engine Optimisation (AEO) and its hierarchy, from OneBox answers to AI Overviews. Adapt content for direct answers in an AI-driven search landscape to maximize visibility and authority.
Read the full article here What is Answer Engine O…
AI SEO tools for small business: 3 free options I’d start with
Google and Microsoft offer useful AI features for understanding search traffic and visitor behavior. Here is what they can help you fix, where access is limited, and what a paid tool would need to add.
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Programming Note: Offline Monday For Yom Kippur 5787
This is a programming note: I will be 100% offline from Sunday night (September 20th) through Monday night (September 21st) for Yom Kippur. I am not scheduling any stories tomorrow, Monday, Yom Kippur; nothing will be posted.
Google Web Guide Classic Search Button Doesn’t Take You To Classic Search
Google Search has this beta opt-in feature named Web Guide, it is like a mix of its AI search results interface and web search interface – in one. That being said, there seems to be a bug where, when you click the button that says “Classic search,” it …
Google Search Console Crawl Stats Missing A Day Of Data: September 15th
The crawl stats report is missing a day of data again, this time, the missing data is from September 15th (it might be a day later for some of you on different time zones). That being said, this has happened numerous times before and Google tends to a…
3 AI visibility tools for small agencies, with 2 free options
Google Search Console and Bing Webmaster Tools offer free AI search reporting. We compare their coverage and limits with HubSpot AEO, a paid option for tracking how ChatGPT, Gemini and Perplexity describe your clients and their competitors.
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Reciprocal links in SEO: when linking back becomes a problem
Two websites can recommend each other for good reasons. Here’s how to tell when a useful connection has become a link exchange you should avoid.
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Google Homepage Tests “+” Button for AI Mode on Mobile
Google is testing a “+” button on its mobile homepage that gives users quick access to AI Mode, image creation, photos, camera, and files.
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3 best SEO MCP servers for Claude I use daily
Three official connections for retrieving search results, keyword reports and backlink data inside Claude.
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