Bing to censor Bing.com in the EU for Right To Be Forgotten searches
According to the announcement, Bing’s updated RTBF policy for the EU will use location-based signals to remove relevant URLs on all versions of Bing.
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The 4 daily habits of the most successful SEOs
Want to be great at search engine optimization? Columnist John Lincoln believes that this requires more than just deep SEO knowledge — it’s about building good habits, too.
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Why links are still the core authority signal in Google’s algorithm
Link metrics have been the foundation of Google’s ranking algorithm since the beginning, but could anything ever surpass links as a ranking signal? Columnist Jayson DeMers speculates.
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Google Search Console reporting glitch shows no links for some webmasters
No need to panic — the link report in the Google Search Console seems to have a few kinks that Google is working out.
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SEO and the CMO: Communication and board room metrics that matter
Securing investment for SEO is a tough challenge, especially when CMOs don’t fully understand the value of this channel. Columnist Jim Yu explains how SEOs can translate the data they track internally into metrics that matter to the C-suite.
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Why agencies need to learn from the past and evolve
SEO agencies need to place greater emphasis on user experience. But how can agencies make this transition? Columnist Ian Bowden believes we can learn from the recent shift to content marketing.
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Google Search Console sending AMP notifications to encourage adoption
Google is proactively pushing AMP through the Google Search Console message center.
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KPIs for SEO: measuring SEO success
Wondering what metrics you should use to demonstrate value to your clients? Columnist Marcus Miller shares some of the most useful KPIs in terms of connecting SEO outcomes to business objectives.
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4 things you didn’t know about rich snippets
Wondering how to get those enhanced SERP displays? Columnist Pratik Dholakiya shares useful information about rich snippets and structured data to get you started.
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AMP pages no longer need structured data to be valid in Google Search Console
Google has downgraded the structured data issues from errors to information notes in the AMP error reports.
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Link profile analysis: How to prevent penalties by being proactive
Columnist Brian Harnish tackles how to analyze links from a Google Webmaster Guidelines perspective, and how to make sure that your client’s linking activities don’t cause them to lose everything they have gained.
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Link prospecting tips and tricks
Link building is an art that many, including columnist Andrew Dennis, have learned through trial and error. Today, he shares some of what he’s learned about how to identify and obtain better links.
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New Google help document defines Search Analytics impressions, position and clicks
No more arguing about what Google means by positions in the Google Search Analytics report. Google has defined the multitude of metrics and cases in a help document.
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Is “SEO” the right term anymore?
Columnist Winston Burton discusses how search engine optimization (SEO) has evolved over time and wonders whether the job title is truly representative of the work we now do.
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Yahoo testing new search bar with logo on the right, not the left
Days after Verizon announces it will acquire Yahoo, Yahoo is testing a new search bar at the top with a missing logo at the left.
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9 things most people don’t understand about SEO
New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline.
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How your old content can help with SEO
Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets.
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How to download all of your landing pages from Google Search Console via Analytics Edge — and I mean ALL of them!
Google Search Console provides a wealth of data on landing pages, but unfortunately, that data is limited. Columnist Glenn Gabe shares his method for getting around the 1,000-URL limit using an Excel plugin called Analytics Edge.
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Google returns special presidential candidates box that previously omitted Donald Trump
Google blames “technical bug.” Sanders continues to show as having
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The definitive SEO audit part 3 of 3: Off-site
In the final installment of his three-part series on how to conduct a thorough SEO audit, columnist Dave Davies talks about assessing off-site factors and addressing the issues found therein.
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