Category: Search Engine Roundtable

When Google posted a blog post on approved A/B testing methods, they specifically said do not use user-agents when determining what to A/B test. Google wrote, “make sure that youâre not deciding whether to serve the test, or which content variant to serve…

Over the past week or so, there has been a lot of confusion over Google’s Panda algorithm. Specifically, does it run in real time or has it not run in over four months.

To me, it is crystal clear that the Panda algorithm has not refreshed or updated …

When Google released the well overdue Penguin 3.0 back in October of last year, we thought that would bring a faster running and more regularly and frequently updated refreshes to the algorithm…

A couple year ago, Google released best practices on how to make AJAX crawlable for search engines. But as I covered last week at Search Engine Land…

On March 9th, Google updated the review-specific usage guidelines and policies for reviews and rating rich snippets…

Last week we covered a new research paper Google published on ranking web pages based on facts. It turns out that some people felt that Google may be using it as a ranking factor in the near future…

Google announced on the webmaster blog they made two updates this morning to Google Webmaster Tools.

Both are fairly obvious changes around notifying webmasters about blocked resources preventing Google from properly crawling your web site in full…
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Gary Illyes, the man to blame at Google for the HTTPS algorithm, shared a “small” analysis Google ran on HTTPS URLs…

Zineb Ait Bahajji from Google’s Webmaster Trends team was in a Google+ live hangout just a couple hours ago with Pierre Far from Google and attempted to answer a very popular SEO question…

After Google announced a small ranking boost for going HTTPS – many webmasters began migrating their sites from HTTP to HTTPS.

Would I recommend everyone do it for the ranking boost. Absolutely not. But maybe you want to consider it for other reason…