Video Recap of Weekly Search Buzz :: March 25, 2016
This week in search, Google disclosed what the top three ranking factors are, which are links, content and RankBrain – if RankBrain is even a ranking…
Google AdWords Dynamic Search Ads Now Defaults To Recommended Bid Feature
Google announced on Google+ that those who use dynamic search ads in Google AdWords, that the bid will default to the “recommended bid.”
Google said this is because they want to get advertisers up and running faster with these dynamic search ads…
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Former Google Spam Fighter: Machine Learning Already In Spam Algorithms
Yesterday we reported that Google is aiming to use machine learning in spam algorithms, to better fight spam.
Shortly after I wrote that, former Google spam fighter Murat Yatagan…
Google: Web Spam Algorithms Global But Some Regions Pose More Spam Issues For Google
Continuing with our coverage of the Google Q&A via WebPromo that we covered over the past day, with Andrey Lipattsev… He explained why some non-English language based Google search results appear easier to spam, even though the spam algorithms are global…
Here Is Some Google Engineer Sarcasm For You
One thing well known about the culture within Google is the heavy level of sarcasm and layers of jokes that go into the conversation there…
Google vs. Moz On Clicks Influencing Search Ranking
The debate on whether Google is telling the truth about click data, i.e. pogosticking, clicking on a search result and jumping back to the search results page shortly after, influences the rankings of that search result is a topic that won’t die…
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Google: The Top Three Ranking Factors Are Content, Links & RankBrain
Surprise, surprise, the top three ranking signals in Google’s search ranking algorithm is content, links and RankBrain. Not necessarily in that order, but content and links are more important ranking signals than RankBrain…
One Local SEO Got His 60 Clients Penalized In One Night
A Google My Business Help thread has a local SEO who is furious with Google that over 60 of his clients were suspended from Google My Business (the local maps listings) overnight because he manages all these clients in a single account…
Google: Machine Learning For Spam Detection & Search Quality Is Coming
Google’s Andrey Lipattsev, a Search Quality Senior Strategist, said yesterday at the 42:40 mark in the video, based on a question from Rand Fishkin, that Google is exploring using machine learning with web spam…
Google Metronome Widget
If you search Google for [metronome] on your desktop or mobile device, you will see an interactive metronome. A metronome is a device used by musicians…
Fathom, SEO Forum Personality, Rodney L Brown Passed Away
I am very sad to report that we, the SEO community, has lost yet another contributor. Rodney Brown, who goes under the code name Fathom in the SEO discussion forums, has passed away.
I was notified of this via an SEO Chat Forum thread…
Majestic Launches In Space Ship To 3D Print The Internet
This is a first, the fine folks over at Majestic, a tool many many SEOs use for link detection and management, amongst other things, announced that they sent up a 3D printer into space…
Google: Space Separated Attributes In Nofollow Still Nofollows The Link
Google’s John Mueller confirmed on Twitter that having space separated attributes in the nofollow attribute will still work as a nofollow.
He said rel=’external nofollow’ is the same as rel=’nofollow’ for the purpose of ensuring Google doesn’t follow…
Google: SEOs Are Wrong, 302 Redirects Pass PageRank
On Twitter @dhinckley said that according to Moz over here, 302 redirects pass zero “link juice,” also known as PageRank. John Mueller said that is not true…
Google Crawler Now Sends English In Accept-Language Request Header
Former Googler, Pierre Far, spotted and posted on Google+ that the Google crawler (GoogleBot) now sends HTTP requests with English setting Accept-Language in the request header.
Google: Reviews In Original Language On Internationalized Pages Are Acceptable
One of the more complicated topics in SEO is internationalization, geo, languages…
Google Testing Images In Search Results Snippets
Google seems to be stepping up showing more and more images in the search results, inline with the snippets. Over the past few weeks…
Former Googler: Google’s Early March Update Gone Unnoticed Long Enough
Last week, we reported on a Google update that we suspected started a week or so before. There was some chatter in the SEO communities around an update, as well as some of the automated tracking tools noticed some changes – but overall…
Google Announces Doodle 4 Google Winner
Google has announced the winner of the Doodle 4 Google competition for 2016. The winner is 10th grader Akilah Johnson from Washington, D.C.
The logo, aka Doodle, which you can see above…
Moz: Google Displaying “People Also Ask” Box More Often To Searchers
Google seems to be showing more and more of the “people also ask” feature in the search results. Pete Meyers from Moz said on Twitter that there was a jump in how often Google is showing them in the search results…