Google: We Treat Hashtags As Words In Content
Google’s John Mueller said on Twitter, “when it comes to web pages in Google Search, hashtags are just words, they have no special meaning or effect.” So if you are big into hashtagging everything, Google will consume it as just content on the page.
Google On lastmod Tag In XML Sitemap: Update The Date If Your Providing Something New
Google’s John Mueller spoke a bit more about when you should update the date in the lastmod tag in the XML sitemap file. He said on Twitter if you are “providing something new for search engines that you’d like reflected in search,” then update the dat…
Google Ads Policy Changes For Malicious Software, Compromised Sites & Unwanted Software
Google Ads is updating its Malicious or unwanted software policy on May 9, 2023. The policy will be split into three policies, Malicious software, Compromised sites, and Unwanted software.
Google: Blocking Other Crawlers Does Not Impact Google Search
Google’s John Mueller was asked if Google Search would be impacted if you block other crawlers, like Bing or the ChatGPT crawler. John said no, “Google doesn’t care if you block other crawlers.”
Google Search Ranking Volatility On March 1st, Is It The Product Reviews Update?
I am seeing a much bigger spike in chatter within the SEO community this morning around another Google search ranking algorithm update. It might be related to the ongoing Google February 2023 product reviews update or it might be something new. Right …
Bing Webmaster Tools Adding Bing Chat & Index Coverage Reporting
Yesterday, Fabrice Canel from Microsoft Bing announced at PubCon that Bing Webmaster Tools would get two new features. First is the Bing Chat integration, and the second is the index coverage report.
Google Tests Blocking News Content For Canadian Users
Google has been testing blocking news in Google Search on about 4% of Canadian users. Google said, “We’re briefly testing potential product responses to Bill C-18 that impact a very small percentage of Canadian users.”
Bing Summarized From Sources & The Web Answer Box
Microsoft Bing seems to be incorporating more of its Chat AI features into answer boxes in the main search results. Bing is testing a “summarized” box that gives you summary answers from X sources and the web.
Google Search “People Also Ask” Showing Less Often
Both Semrush and RankRanger are reporting several point drops in the percentage of time a people also ask box shows up in the Google search results. The drop started on Friday, February 24th, a few days after the rollout of the February 2023 product r…
Daily Search Forum Recap: February 28, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google said it might have its own way of sending traffic to publishers with its AI chat, Bard…
Bing Chat AI v96 Live: Less Hallucinations & More Responses
Microsoft fully launched the quality updates in version 96 of Bing AI Chat on February 28th. It is a tad late, but it is live and reduces cases where Bing refuses to reply and instances of hallucination in answers.
Google’s Gary Illyes: Authorship, Links & Disavows Less Important Than SEOs Think
Gary Illyes from Google gave a keynote and a Q&A session yesterday at PubCon and while the keynote was pretty vanilla stuff, the Q&A did reconfirm a lot of what has been said in the past around authorship, links and disavowing links.
Google Ads Adds Automatically Created Assets & Loses Some Location Targeting Settings
Google Ads now supports automatically created assets, and the new customer acquisition goal is fully live. But also, in March, the “Search Interest” targeting and “Presence or Interest” exclusion will no longer be available in Google Ads.
GoogleHas Its Own Way To Send Traffic To Publishers Through Bard/Chat
Google Bard and its chat-based search features that have yet to be seen in the wild may have their unique way of sending publishers traffic, unique from Bing’s AI Chat feature. According to some Twitter coverage of his talk, Gary Illyes from Google sa…
Google’s Gary Illyes On Recovering From The Helpful Content Update
Gary Illyes from Google said in his Q&A session yesterday at PubCon that while recovering from a Google helpful content update is possible, you can’t always get back to where you were.
Vlog #212: Sam Michelson On CRM, Partners, Drip Campaigns & Personal Conversations
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dive into CRM software and how they use it…
Google Product Reviews Update: Wild & Wide Volatility & Swings
Well, this last February 2023 product reviews update has been pretty volatile and we have seen some significant ranking changes and the chatter within the SEO community has been pretty wild. This product reviews update seems to be much more widespread…
Google’s John Mueller On Rewriting Your Content With ChatGPT
Google’s John Mueller went back and forth multiple times with some SEOs on the topic of using ChatGPT not to write content from scratch but to rewrite existing content. The responses from John are educational, useful and somewhat funny as well.
Google Pulls The Current List Of Googlebot IP Netblocks From Production Systems
Gary Illyes from Google noted that the list of Googlebot IP addresses that Google started to publish in 2021 and has updated last month is actually maintained in real-time by pulling directly from the “production systems’ configuration files,” he said.
Bing “Content Medically Reviewed By” Doctor For Health Queries
Microsoft Bing now shows if the content is medically reviewed by a medical professional for health-related search queries. So if you search for [heart burn] or other health-related queries, Bing will show you which doctor reviewed the content and even …