John Mueller’s Site Dropped From Google Search
Everyone in the SEO community is talking about how John Mueller’s website is no longer listed in the Google Search results. It seems like it was deindexed and removed from Google completely. The question is why?
Google Clarifies Page Experience & Core Web Vitals Related To Search Rankings
Google has updated the Understanding page experience in Google Search results help document to clarify how page experience and core web vitals are used or not used as signals for search rankings. In short, core web vitals are used in a limited way, whi…
Google Local Reviews Related To Photos In Local Panel (& Related Photos)
Google is smart enough to showcase related reviews to a photo someone is looking at in a Google local business profile listing. In the case below, you can see a photo of vodka being served at the restaurant and then below it, Google shows a “related re…
Bing Webmaster Tools Tells You When Your Inbound Links Are Inadequate
Last week, Bing Webmaster Tools introduced top SEO insights that give you some SEO tips for your site. It even tells you when you don’t have enough good links pointing to your site. Bing can show a message that reads, “Inadequate inbound links from hi…
Microsoft Copilot Now Using GPT-4 Turbo
In November, Microsoft said we would soon see Copilot powered by GPT-4 Turbo instead of GPT-4. Well, it took several months, and now Copilot uses GPT-4 Turbo.
Bingbot Supports Brotli Compression
Bingbot is now rolling out Brotli compression for its web crawler, Bingbot. Fabrice Canel from Microsoft said on X that Bing “enabled it on a small percentage of URLs crawled each day, and we’ll gradually increase traffic throughout this spring.”
Google March 2024 Core/Spam Update Early Reversals (It’s Far From Done…)
We reported on Saturday that the Google March 2024 core update seemed to have touched down on land, and we saw a lot of sites start to report major ranking drops, and the third-party tracking tools noticed big volatility. That all calmed on Sunday thr…
Google Hotel & Restaurant Search Listings Tests Adding Website Link
Google is testing adding the hotel’s website link directly to the Google Search hotel listings on the main search results screen. This is instead of making you go through the Google hotel results interface to learn more.
Copilot Now In Microsoft Advertising Console
In September, Microsoft told us they would add Copilot to Microsoft Advertising to help advertisers create and optimize their ads. Now some advertisers are seeing the Copilot button within the Microsoft Advertising console.
Google Business Profiles With Bookable Services
Google Business Profiles now shows services with bookable buttons. I know Google had booking buttons on local panels since 2017 and we covered it numerous times since then but now they are on the Google Business Profiles services section.
Google Top Stories More Context Section Is Generated By AI
Google has a section under some of its top stories in search results named “more context.” This will summarize the headlines for your keyword search based on the top stories in the carousel. Google has a disclaimer under the “more context” section that…
Bing Webmaster Tools May Provide Up 24 Months Of Data
Currently, Bing Webmaster Tools will give you up to six months of data, but Microsoft may extend that up to 24 months. Fabrice Canel from Microsoft said on X, “We will consider extending to 2 years.”
Google LSAs Shows Competitors In Your Google Business Profile Listing
Imagine you pay for an advertisement, someone then clicks on that ad and is then able to see local competitors. Is that ad worth buying? Well, Google Local Service Ads that bring up your Google Business Profile can show nearby competitors in your Busi…
Google: Sites Using AI For Some Articles But Don’t Specify Which Is Lowest Quality Pages
The updated Google Search Quality Raters guidelines last week and added an example of that it considers the “lowest quality pages.” In section 4.7 it states the only mention of using AI and writes, “The website terms of use states that “some articles” …
Google Explains Doubling Down On AI Content Now May Be A Bad Idea
There is a thread on Reddit asking site owners how they are dealing with the new various Google updates and the associated traffic drops. One Redditor responded that he would go from 500 articles to 5,000 articles written using AI to make up for the t…
Reminder: Google Core Web Vitals Replaces FID With INP Tomorrow (March 12)
This is just a friendly reminder that Google will replace First Input Delay (FID) with Interaction to Next Paint (INP) as a Core Web Vital metric tomorrow, Tuesday, March 12, 2024. This has nothing to do with the Google March 2024 Core update that is c…
Google March 2024 Core Update Ranking Changes Have Begun
Today is the first day I have seen solid evidence of serious ranking volatility and changes related to the big Google March 2024 Core Update. As a reminder, the Google March 2024 Core Update officially started on March 5, 2024 and will take up to a mon…
Search News Buzz Video Recap: Google March Core & Spam Updates, Manual Actions, Spam Policies, Bing Webmaster Tools & Deep Search
It was a busy week between Google releasing the Google March 2024 core update, which is supposed to be one of the largest core updates Google has ever released. Google also released a March 2024 spam update. Google updates a number of its spam policies…
Google: We Still Try To Avoid Overlapping Algorithmic Updates
Danny Sullivan, Google’s Search Liaison, said again that the search company “generally try to avoid” overlapping algorithmic updates. This is after Google released both the March 2024 core update and March 2024 spam update the same day.
Google Tests More News Topics Button
Google is testing a button in the search results under the top stories news results to see “more news topics.” I personally cannot replicate this, which makes me think this is new.