Google’s New SERP Layout: The Biggest Winners & Losers

What has been the impact of Google’s new desktop ad layout thus far? Columnist Larry Kim uses data to show who has benefited and who has suffered from the change.

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Google “Send To Your Phone” Comes To Local Knowledge Graph Search Box

Now, you can use the “Send to your phone” feature directly in the Google web search results, not just in the Google map search results.

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Google App Streaming Now Live For Many Apps Via Try Now Button

Google App Streaming is now live in the Android Google App search results. You can preview apps directly from the search results before downloading them.

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How Google & Other Voice Search Engines Focus In On Your Voice

Google says error rates on voice searches are only 8%, down from 25% just a few years ago.

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Google Testing Removing Line Separator Between Search Ads & Organic Search Results

Google is testing removing the divider between the ads and free listings in the search results. Will it lead to more searcher confusion?

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Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week, Be A Yes/No Response & More

As we approach the April 21st date of the release of Google’s mobile-friendly algorithm, we uncover more SEO facts about what to expect around the algorithm.

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Google’s Mobile Knowledge Graph Cards Get Some Color

Google is adding a more colorful experience to their mobile knowledge graph cards. In some cases the results are gray but others have bright green or red.

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Everything You Need To Know About The Google-Twitter Partnership

Google and Twitter recently reached a deal that once again gave Google access to Twitter’s firehose. Columnist Neil Patel summarizes what we know so far and offers predictions and advice for search marketers.

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How Large Is Google’s Mobile-Friendly Algorithm? Larger Than Panda Or Penguin.

Google’s Zineb Ait Bahajji is quoted as saying at SMX Munich the upcoming mobile-friendly algorithm will impact more sites than their Panda or Penguin algorithms.

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The Evolution Of Google SERPs: Three Key Takeaways From SMX West 2015

We all know search engine results pages look different these days. Contributor Adam Dorfman shares information from experts that quantifies the difference and explains how marketers can cope.

The post The Evolution Of Google SERPs: Three Key Takeaway…

Google Is Practically Begging Firefox Users To Switch Their Default Search Engine

A new message above Google’s search results is the most visible attempt yet at getting Firefox users to switch back to Google.

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Google Analysis Shows Over 80% Of HTTPS URLs Not Displaying In Google’s Search Results

Despite many sites already supporting HTTPS, 80% of those URLs do not show in the Google search results because the webmaster is communicating to Google to display the HTTP version.

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