Google AMP has reached 125 million documents & is expanding to apps & recipe pages
AMP is growing and expanding, here are some of the latest information from Richard Gingras of Google out of Google I/O.
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Google beta testing a real-time indexing API
Can Google find content even faster than it does now? Google thinks so, and they are beta testing a real time indexing API for that reason.
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Google continues testing new search results interfaces, including wider & card–styled results
Google is constantly testing new search results interfaces. Here are some screen shots of their latest tests.
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Google says 20 percent of mobile queries are voice searches
Voice search growing as virtual assistant market heats up.
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Meet Google assistant: A new search platform, rather than a gadget or an app
Think of it as Google 2.0. Google assistant is Google’s search smarts put into anything, no keyboard needed & conversations welcomed.
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Florida court allows Google to be sued by publisher delisted as “pure spam”
Procedural ruling flies in the face of established legal precedent.
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Google’s latest health tool: a BMI calculator now available directly in search
A search for “BMI calculator” delivers an interactive tool that helps users determine their body mass index.
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Google now also allows you to search using emoji characters
You can now 🔍 using Google to find your favorite emoji results. Whether you love 🍿 or 🍩 or you’re on the healthy side and love 🍎, you can search for them on Google now.
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SEO for Gboard? How Google’s new keyboard search for iOS ranks content
There’s a new SERP in town, the search engine results page generated by Gboard. And it’s not just mobile search results reformatted in a horizontal layout.
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NFL-YouTube deal will bring highlight videos & related news directly into Google search results
Searches for specific NFL teams will deliver direct answers that include YouTube videos of highlights from games in-progress.
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Google launches iOS keyboard that lets you search in any app & more
Gboard, a new keyword for iOS was launched today by Google to enable searching directly in your iOS keyboard – without leaving the app.
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Voice search reporting coming to Google Search Console’s Search Analytics report
Google may bring voice query reporting to the Google Search Console’s Search Analytics report; when is unclear.
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Google widely testing the title links in black, instead of the traditional blue hyperlink color
Google testing going from blue hyperlinks to black hyperlinks, and searchers don’t seem to be happy with the change.
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Google featured snippets now with related topics, extending the information in those snippets
Google is now showing extended featured snippets for some queries, which should not surprise anyone.
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Google now shows automatic translation in search results for some words
Google will now translate your non-English words or short phrases to English without you asking, directly in the search results.
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Copyright bully Getty Images complains to EU that Google coerced it into image search
Company says high-res image search results have harmed traffic and revenues.
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Trend observation: branded PPC ads getting more expensive
Have you noticed your brand CPCs increasingly lately? It’s not just you. Columnist Thomas Stern shares data which suggest that branded terms have become more expensive since Google’s recent SERP changes.
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Google brings back in-depth articles to search results after 17-day outage
Google seems to have fixed a bug with their search results interface, bringing back the “in-depth articles” section for some queries.
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Google to display TV station listings & times for searches on your favorite shows
Google adds some features to their television search by disclaiming live network air times for TV related queries.
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As search changes, Google changes
Columnist Adam Dorfman notes that people are changing the way they search in response to new technologies and the proliferation of smartphones. What can advertisers and SEOs do to keep up?
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