Survey: People becoming less inhibited about using voice search in public
Texting is the most common use case for voice, and men use voice search more than women, according to new data from Stone Temple Consulting.
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Google Bulletin: Hyperlocal news, Nextdoor competitor or both?
Google has already proven it can crowdsource local content at scale through its Local Guides program.
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Marin: Search CPCs outpaced spend growth in Q4 2017
Mobile search click costs increased by 25 percent year over year, according to Marin Software’s Q4 2017 reporting.
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Google Questions and Answers: Everything you need to know
Looking to take advantage of this new Google My Business feature? Columnist Joy Hawkins explains how to get started with Google Q&A.
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Pummeling users with Google remarketing ads they don’t want to see? Now they can mute those, too
Google announced more options for users to control the kinds of ads they see.
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How To Change Domain Names & Keep Rankings in Google With 301 Redirects
Here are some notes I keep on ‘301 redirects’ for beginners.
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Google dropping Merchant Center feed integrations with BigCommerce, Magento, PrestaShop
Google’s direct upload support to end March 20, 2018.
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Are Local Businesses Ready For GÖÖber?
I recall a presentation by Ted Paff, Founder of Customer Lobby, where he asked an audience of HVAC business owners, “How many of you love Uber?” Pretty much every hand went up. Then he asked “How many of you would rather use a yellow cab?” Pretty much every hand went down. “Congratulations!” he yelled, “because […]
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Google adds keyword functionality to the AdWords app
Advertisers can make more on-the-go changes.
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Study: 80% of Google Home results come from snippets
But they aren’t always the source of answers for Google Home.
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What’s next for technical SEO?
As web technologies continue to grow and evolve, interest in technical SEO is growing along with it. Columnist Patrick Stox looks ahead to see what advancements are on the horizon and how these may impact technical SEO.
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3 AdWords features you’re probably underutilizing
Columnist Brett Middleton explores three commonly underused AdWords features that can have a big impact on performance: ad variations, Gmail ads and campaign experiments.
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What does Google’s “Speed Update” mean for mobile?
Yesterday, Google announced a major upcoming change to its mobile ranking algorithm. What do we know so far about Google’s “Speed Update”, and what does it mean for mobile SEO?
YouTube sets stricter rules on videos that can carry ads
Advertiser brand safety concerns are driving more changes at YouTube.
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Can Google Assistant and Voice Search Really Help Those Who Need it the Most ?
The RNIB states that in the UK, there are over 2 million people living with sight loss. This number is expected to rise to nearly 4 million by 2050. But what is being done in terms of voice search to help these people access the internet?
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Survey: Smart speaker ownership steals time from smartphones, TV, radio
The study suggests there are about 40 million devices in US homes today.
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Facebook kills off news: Publishers panic, try to remember how to do SEO
On Thursday 11th January, Facebook announced a major change to News Feed that would severely impact the reach of publishers’ posts. Deprived of referral traffic from Facebook, will publishers be turning en masse back to SEO to restore their fortunes?
Understanding AdWords keyword match types for manufacturers
With much of AdWords’ help documentation geared towards retailers, it can be confusing for manufacturers to figure out how best to utilize the platform. This guide to match types for manufacturers from columnist Dianna Huff can help.
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Smart speaker sales grew 103% last year
The virtual assistant devices became the fastest selling consumer technology last year, dramatically outpacing wearables and VR.
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SEO trends and Google changes to expect in 2018
Columnist Pratik Dholakiya explores current search trends and speculates on where the industry might be headed in 2018.
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