Google Analytics real-time reporting bug confirmed
Many sites are seeing zero or little real-time traffic reported in GA4.
Google suspended 12.7 million ad accounts and blocked 5.5 billion ads in 2023
The number of advertisers who were blocked or removed due to policy violations nearly doubled compared to the previous year.
YouTube issues guidance on when to post content for maximum reach
YouTube Product Lead Todd Beaupre explains how the timing of content publication can affect viewership.
5 reasons why rankings are lying and how to fix them
Don’t be fooled by decent rankings that won’t drive results. Learn five problems that could be hurting your SEO efforts and how to fix them.
Google, Meta and Apple under investigation for uncompetitive practices by EU
The big tech companies could face large fines and may be required to sell off some of their business divisions.
Google Tests SGE AI Overviews In The Wild (Subset Of US Users)
On Friday, Google began to test SGE-based AI overviews in the real Google search results. That means you may see AI overview snapshot answers in Google search results without being opted into the Google search labs experiment. This is being tested on a…
Google Tests Products & Product Sites Search Bar Filter Tabs
Google is now testing placing “product sites” as its own search bar filter tab in the search results. Also, Google is testing replacing “Shopping” with “Products” in that search bar.
Google SGE a top threat to brand and product terms, study finds
Among the findings: 91.4% of all search queries triggered SGE; Quora was a big winner; and paid search ads appeared 50% of the time.
Google publishes Performance Max developer guide
The new guide offers simplified access to all the necessary information required to build PMax integrations.
Google starts testing AI overviews from SGE in main Google search interface
Some users who do not opt in to the Google Search labs SGE feature may see AI overview answers in the search results.
Is ChatGPT the Google Search killer we’ve been expecting?
The next Google won’t do what Google does. Could that be OpenAI? Sam Altman shares his vision for combining LLMs and a search engine.
Google Analytics 4 addresses Google Ads report discrepancies with conversion update
To ensure greater consistency with Google Ads, GA4 is replacing conversions with ‘key events’ for behavioral analytics in its reports.
Google Marketing Live 2024 registration opens
Google’s premier event for PPC marketers is scheduled for May 21, featuring keynote discussions focused on driving business growth.
Disney announces Google partnership as it expands ad platform
Marketers using Google’s Display & Video 360 and The Trade Desk can now access ad inventory on Hulu and Disney Plus through DRAX.
Google March 2024 spam update done rolling out
The spam update took nearly 15 days to complete. Google’s core update is still rolling out, so we’re not done yet. Remain seated and buckled.
Google SGE Feedback On Affiliate Results & Google News Does This Interest You Pop-Up
Google is testing more polls and feedback forms within its search results. We spotted a “How helpful was the result above?” and “Does this interest you?” feedback feature in the Google SGE and Google News results.
Google Images Notice: Memes About Groups Of People Might Be Disturbing or Hurtful
For the past several months Google Image search has been showing a notice for some meme related queries. The notice reads, “Memes about groups of people might be disturbing or hurtful.” It comes up for many queries and again is not new, it has been aro…
Google Search Tests More Product Image Snippet Variations
We’ve covered product images within the search result snippets many times but here are even more variations where Google is showing up to several images across the snippet in the search results, but sometimes as few as three.
The two parts of E-E-A-T Google hasn’t told you about
Explore how notability and transparency complement Google E-E-A-T and how to integrate these elements seamlessly into your digital strategy.
Google promotes Liz Reid to head of Search
Cheenu Venkatachary is also replacing Pandu Nayak as lead of search quality and ranking. Cathy Edwards is moving to the Long-term Bets team.