Meta AI adds Google Search results
Meta AI will point users to web search results of Google or Microsoft Bing for queries that require the most up-to-date answers.
Google Chrome IP masking could radically impact search advertising
Google’s plan for IP protection would give them a monopoly on location data and drive up costs for advertisers.
Structure, consume, learn and retire: Google’s pattern of learning
Google’s cyclical process of giving us capabilities only to later remove them, seems to be a core part of its strategy.
Google Tests Discussion and Forums Questions With Answers Box
Google is testing showing answers in the Discussions and Forums section within the search results. Google will show the question and then add a shaded box with one of the selected answers under the question.
Tracking in 2024: Where we are and how to prep
Learn the technical and marketing implications of the end of third-party cookies, and a four-part plan to get ready for the shift.
Google Notes On Search Won’t Necessarily Go Away In May
There have been some people noticing that the Google Notes On Search labs experiment has an end date of May 2024 and thus they are expecting Notes on Search to be turned off by then. Just because it has that end date listed, it does not mean the labs …
Google Discover optimization: A complete guide
Improve your visibility on this powerful recommendation platform through content quality, relevance and technical enhancements.
Google Tests Horizontal Lines For Sitelinks & People Also Ask
Google Search is testing horizontal lines under the sitelinks and the people also ask elements in the search results. This is a long horizontal line that goes across the while search result snippet.
Google: Ad Strength not used in Ad Rank
Ads with poor Ad Strength could still perform well. But that doesn’t mean Ad Strength is not important, according to Google.
Google Demand Gen advertisers get generative image tools
Advertisers can generate original campaign assets in just a few clicks while maintaining full control over what images are used.
Google Search Tests Thumbs Up/Down Buttons In Product Grid Results
Google launched the style recommendations with thumbs up and down buttons not long ago after testing it in January. Now Google is showing this thumbs up and down buttons in the product grid search results, so Google can see what you like or dislike and…
Writing people-first content: A process and template
A guide to writing helpful, reliable, people-first content that helps promote your business while ranking highly on search engines.
How the Google-Reddit partnership impacts brand management
Dive into the impact of the Google-Reddit content licensing deal on brand perception and engagement, plus tips for managing reputation risks.
Google: Ranking In Shopping, Images & Other Verticals Doesn’t Hurt Your Web Rankings
John Mueller from Google said that ranking well in the Google Shopping or Google Image vertical boxes does not impact your ranking in the core web results. He said, “I can’t imagine that they’d be connected” when asked about how ranking well in the Me…
Google Knowledge Panels – Mentioned People
Google is testing a “mentioned” button that shows other people mentioned in the knowledge panels in the Google Search results. We saw variations of “mentioned by” in Google Discover and Explore but now we are seeing something similar in knowledge panels.
Google CEO on the evolution of Search and SGE
Sundar Pichai believes Google can provide AI-generated answers while also helping users navigate to websites for information.
Google testing People Also Consider label on branded search ads
Advertisers are concerned that Google is planning to force brands into entering competitor ad auctions.
Google Is Not Removing The Site Command Search Feature
Danny Sullivan, Google’s Search Liaison, confirmed that the search company is now closing the site command search operator. He said this after there were some complaints about the operator not working properly.
Google Is Not Removing The Site Command Search Feature
Danny Sullivan, Google’s Search Liaison, confirmed that the search company is now closing the site command search operator. He said this after there were some complaints about the operator not working properly.
Google updates Merchant Center product data specifications
The changes for 2024 have been designed to boost the quality of product information in both paid and organic Shopping listings.