Ex-Googler: Google’s AI projects are driven by ‘stone cold panic’

Google is afraid of being left behind and thinks the solution is to put AI in everything, a former Google says.
Niche blogging in the new Google reality: 5 strategies to thrive or die

Niche bloggers hit hard by recent Google updates have seen minimal recovery. Here’s what to do instead of giving up.
Google Says Notes On Search Now Ends Soon
Google has updated the Google Search Labs to say that Notes on Search now “ends soon.” As a reminder, last November Google rolled out as a labs the Notes feature in Google Search and Google Discover.
Why advertisers can no longer trust Google

Trust in Google has absolutely collapsed in the wake of revelations from the DOJ antitrust trial. Eleven advertisers told us why.
Google AI Overviews: More searches, less satisfaction

What happens when you let Google do the Googling for you, but Google can’t find what Google is Googling for on Google?
Many Searchers Want To Turn Off Google AI Overviews
There are many searchers who have been using Google daily that are heading to the Google Web Search Help forums to ask how they can turn off the new AI Overviews within the Google Search results. As you know, AI Overviews started to roll out on Tuesda…
Google AI Overviews Launch In US Search Results
Google, as expected, has officially launched AI Overviews in the US and will expand the launch to other countries by the end of this year. AI Overviews were in Search Labs under the Search Generative Experience last year and has finally launched.
New Google AI Search Features Coming Soon – From Google I/O
Google not only announced that AI Overviews are rolling out in the US this week but a number of new AI based search features coming out later in Google Search and in Google Search Labs. These features include the ability to adjust AI Overviews, muti-s…
Google Web Filter Goes Live To Show Just Text Links
In February, we caught Google testing a new search filter named “Web Results.” Well, last night it went live under the name “Web.” You can now filter search results to only show text links and weed out all the videos, images, and other non-text links.
Google adds “web” filter to only show text-based links in Google Search results

Google said the filter appears on the top of the results page alongside other filters.
New Google Search AI features to help you plan, research and learn

New features include AI Overviews, multistep reasoning capabilities, planning capabilities, AI-organized search results, and a new Google Lens ask with video feature.
Google rolls out AI Overviews in US with more countries coming soon

AI Overview link cards get a higher click through rate than normal web search results but Google won’t break out click data in Search Consoles for content creators.
Google’s Buckle Up Comment On Search 6 Months Later
Six months ago, I covered the famous (non) “buckle up” comments about the changes coming to Google Search over the next several months. Well, Andy Simpson posted a recording of Danny Sullivan, Google’s Search Liaison, who said these comments and I tho…
Google Tried To Steal OpenAI’s Thunder 45 Minutes Prior To OpenAI’s GPT-4o Announcement
About 45 minutes before OpenAI’s announcement of GPT-4o, Google posted on X a demo of new Gemini capabilities where you show Google Gemini something on your camera via a live video feed and Google will answer your questions about it. Then OpenAI shortl…
Google limits functionality of suspended ads accounts

Google is limiting actions to billing, appeals, security settings and account navigation for suspended Google Ads accounts starting in June 2024.
6 unpopular SEO opinions you need to consider

From prioritizing user experience to focusing on real marketing, dive into unpopular opinions on the evolving world of SEO.
Entity-oriented search: The evolution of information retrieval, explained

Learn how modern search engines use entities, context and knowledge graphs to truly understand queries beyond just matching keywords.
Google: Video Pages Need To Be Super-Obvious Video Play Pages
In April 2023 and December 2023 Google changed how it classifies what it would consider video pages. In short, the video on the page needs to be the main piece of content for Google to show it a video thumbnail in the search results and to show it in t…
Report: Alphabet still wants to acquire HubSpot

Acquisition discussions are reportedly progressing between Alphabet, Google’s parent company, and HubSpot. No deal has yet been reached.
Google Shopping Ads get conversion annotations

Merchants can enable conversion annotations that showcase a product’s popularity directly in Google Shopping ad listings.