Google Tests From Sources Across The Web Overlay
Google seems to be testing a new user experience for the “from sources across the web” search feature. Instead of showing a carousel or content on the search results page, Google is testing popping up an overlay that you can scroll through with more de…
Google Tests Country Label In Search Result Snippets
Google may be testing showing which country the site operates in with a country label attached to the search result snippet. In the example below, Google is showing a “South African” label with the country flag and the country written out at the top o…
Google Search Bug: Not Indexing or Serving New Content Again
Google Search is currently having yet another indexing bug, similar to what Google Search experienced just about two weeks ago on June 20th. Google is not indexing new content that was recently published in the past hour or so.
Google launches tool to simplify Enhanced Conversions setup

Google unveils EC Assist, a Chrome extension to help advertisers troubleshoot and optimize their Enhanced Conversions setup.
Google Search Tests Long Search Bar Variations
Google is testing a longer search bar, so I guess you can enter in a longer query into the search box. Google is also testing it in a gray color and other variations.
Google launches Merchant API Beta with new features

This is a redesign of the Content API for Shopping, with new features to enhance product management and showcase businesses capabilities.
Google Zero Click Study Now At 58.5% In 2024
Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in the US, zero clicks are now at 58.5%, which is down from 65% in 2021. The study says about 37% of Google searches lead to no action, 21.4% lead to anot…
Current Styles Google Search Carousel
Google Search has a new shopping-related carousel named “current styles.” This shows up for some shopping-related queries, and if you search for a product, it might show you style variations that may be trending.
Nearly 60% of Google searches end without a click in 2024

Meanwhile, almost 30% of clicks go to Google’s properties and about 36% of clicks go to the open web, a new zero-click search study finds.
Google expands conversion tracking for Merchant Center

Google Merchant Center will include data from Search web results and other sources, aiming to provide merchants with more comprehensive performance insights
Microsoft Advertising launches Property Center and expands Lodging Campaigns

Property owners and managers globally now have enhanced tools to streamline campaign management, and boost bookings for both hotels and vacation rentals.
Google expands Audience Signal Targeting to App campaigns

This update gives advertisers more control over audience targeting and potentially improving app campaign efficiency.
Steve Ganem, Product Director of Google Analytics, on GA4

We pose some questions to Google as we see the final sunset of Universal Analytics. Here are some answers from our interview with Steve Ganem.
Google Search Tests Top Quality Store Badge Near Site Name
Google is testing placing the top quality store badge and icon next to the site name area in the Google mobile search results. This brings up that icon from the bottom portion of the snippet to the very top of the snippet.
Google expands Product Studio to new markets, adds features

Google expands its AI-powered Product Studio to the UK, India, and Japan. New features include direct file uploads and seasonal themes.
Report: Menu items, busier businesses may be Google local ranking signals

Google has not specifically confirmed this but a new local SEO report says these may be newly discovered local ranking signals.
Google Colab for SEO: How to get started

Learn the benefits of Google Colab for SEOs, from fast setup to AI integration, and how to use it to run Python code seamlessly in the cloud.
Google June 2024 spam update done rolling out

This spam update took 7 days to fully roll out and is now complete.
Google Tests AI Overview Link Cards At The Top
Google is testing placing the link cards at the top of the AI Overviews box within Google Search. Instead of having them deep at the bottom, they are being tested at the top, which would clearly drive more clicks to publishers than the current implemen…
Google Chrome For Mobile Adds Local Chrome Actions, Search Shortcuts & Trends
Google has announced a number of new search-related features to its mobile version of the Chrome browser. These updates include new local Chrome Actions, new search shortcuts, trending in search suggestions and more.