Google Shopping Carousel More Like This Button
Google Search is showing the shopping results but now shows “more like this” buttons under the products it shows for some carousel groupings. When you click on that “more like this” button, Google will dynamically load more products like it beneath the…
Google Ads adds product Categories tab

The new feature delivers category-level insights, offering actionable recommendations to optimize campaigns.
Google Search Tests From Your Notifications Box
Google Search seems to be testing a new search box that is titled “from your notifications.” I assume this works for Android devices only, where Google Search can detect the Android notifications, and show them when the query may be relevant to the not…
New Google tools to boost first-party data strategies

Google introduces Tag Diagnostics and an integrated Consent Management Platform setup, to enhance first-party data strategies.
Adtech antitrust trial judge blasts Google’s business practices

The Google antitrust trial’s early proceedings have revealed scathing judicial criticism and potential evidence of misconduct.
What is ASO? 7 fundamentals to app store optimization

Learn the essentials of app store optimization (ASO) to enhance app visibility, drive organic installs and lower acquisition costs.
Google Tests New Default Favicon Designs
Google Search is testing new designs for the default favicons it shows in the search results. This is when Google is not showing the site’s favicon or the site does not have a favicon, Google will show this default favicon.
Google Tests Verification Icons For Free Search Result Listings
After testing the blue verification icons and labels for ads in the Google Search results, now Google seems to be testing them on the free organic search results. Oh, and Google also tested them in gold, and Microsoft tested verification labels in orga…
Report: Google encouraged advertisers to target teens on YouTube

Google sales reps allegedly advised advertisers to target the ‘unknown’ category of YouTube users, which likely includes teens.
Google AI Overviews, organic results overlap jumps to 99%, analysis finds

In the early days of AI Overviews (and Search Generative Experience before that), Google typically cited sources beyond the top 10 results.
Google Your Related Searches Timeline On Sidebar
Google is testing a new search feature named “your related searches” that seems to be pinned to the sidebar of the Google Search results. It reminds me of the Chrome Journeys but this seems to be baked right into Google Search.
Google Search ranking bug is now resolved

The four-plus day ranking bug, that kicked off around the same time of the August core update is now fixed.
Google AI Overviews Also Gets Listen Button
Google has been placing listen buttons in the Google Search results in various locations, like knowledge panels and local packs. So it comes as no surprise to see them also in the AI Overviews.
You May Also Need Google Search Refinements
Google Search is testing a new category of search refinements named “you may also need.” These refinements show products that may be found in a specific e-commerce store.
Google Tests Rounded Outlines Around Search Feature Snippets
Google is now testing rounded outlines around some of its search result snippet features. This includes around the snippets in the local pack and also knowledge panels. I do wonder if this is a variation of the snippet background highlights from the ot…
Google Search Hidden Gems Refinement Box
Recently we saw a hidden gems stores section in the Google Search results, which seemed nothing like the hidden gems algorithm from last year. And now I am seeing another variation of that just named hidden gems, under a stores search refinement.
Google Testing Search Snippet Hover Background Colors
Google is testing adding a dynamic blue colored background highlight color when you hover your mouse cursor over a search result snippet. The whole background just behind that specific search result snippet will change from white, to a highlight blue …
Google Search Mentioned In Key Answers Box
Google Search has this new feature named “mentioned in key answers.” This shows you which personalities, entities, within Google’s knowledge graph, are mentioned in the search results in Google.
Google AI Overview New Links UI, Save, Simpler Mode & More Countries
Google announced a number of new features across its AI Overviews, including the new links test we saw going live. Google also is adding new Search Labs features and is expanding AI Overviews to more countries.
Google Highlighting Review Content In Search Result Snippets
Google is highlighting review content within its search results snippets for some queries that ask for reviews. At least, Google is testing this – since I cannot replicate it.