Category: Google

Rand Fishkin and friends (Sparktoro and Similarweb) released an ongoing Google zero-click study that showed zero-click searches from Google Search have been sending less and less traffic to the open web and are declining at an even faster rate. In fact…

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window…

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window…

Google is testing moving the results count with favicons from above the citations and links cards in the AI Mode results, to under/below the citations and links cards. I am not sure if this will make a difference either way to publishers, but Google i…

Google is testing moving the results count with favicons from above the citations and links cards in the AI Mode results, to under/below the citations and links cards. I am not sure if this will make a difference either way to publishers, but Google i…

Google launched Search Profiles late last week, a way for creators and publishers to have a place on Google to highlight its content and platforms. And Google seems to be testing a new Insights section for Search profiles, where you can see how search…

Google has confirmed that the search company has no plans on making AI Mode the default search experience within Google Chrome. This comes after Chrome Canary added a new experimental flag that redirected searches from the address bar directly to AI Mo…

After tons and tons of testing and tweaking, Google is officially announcing what it calls Search profiles and what I called Discover publisher pages. Google said Search profiles provide “a central place to showcase their latest articles, videos and s…

Google may be adding more link cards to the sidebar of the Google AI responses. Specifically, Google AI Mode and AI Overviews are testing showing more citation/link cards on the side of the AI response.

Google Discover may be showing Threads (the Facebook Twitter alternative social network) more often in the feed. Threads is not shown as much as YouTube or X but it seems to have grown significantly and surpassed TikTok and Instagram.

Google is testing a new way to show citation link cards within AI Overviews and AI Mode. In this test, if you click on a citation bubble, Google opens a carousel at the bottom of the screen that you can swipe left or right on to see the links to publis…

Google is testing short URLs with @handles for the Google Discover publisher profile pages. Instead of those long URLs that go on forever, Google is testing a format that uses the publisher’s handle.

Google is officially rolling out preferred source labels within AI Mode and AI Overviews and adding a new carousel to AI Mode and AI Overviews, as well. Plus, Google said the highly cited label is expanding to more search results (which is not specific…

Google is testing shifting the sitename and favicon in the search results around, where it is on one line with the favicon, then a bold sitename and then the URL, followed by the rest of the snippet; the title and description and sitelinks. Typically,…

There are two interviews that is probably worth a listen of Google’s CEO, Sundar Pichai and Google’s SVP of Knowledge & Information, out of Google I/O and Google Marketing Live. If you listen, you can see the direction Google Search is headed – and du…

Google has added a lot of content boxes below the search box on the Google home page. These boxes promote a lot of the news out of Google I/O around AI Mode, AI image generation, tips on using AI Mode and more search news that came out of I/O.

Google is testing showing pricing labels on product and shopping results. It shows if the price is current or what the price usually is. Google labels the product results, near the price as “was” or “usually.” I am sure there are more labels.

Google is testing a “for you” label in the product grid, shopping results, within Google Search. It gives you a more personalized response, in this example, a promotion code was available for this merchant.

Google has released the first major update to the search bar, the search box, ever – Google is calling it the intelligent Search box. We saw variations of this being tested over the past year, and now it is officially rolling out – as per Liz Reid, Goo…