New Bing Ads Location Extension Features Roll Out To All US Advertisers
The added features Bing Ads introduced to Location Extensions in June are now available to all advertisers in the US. If you’re running mobile or local paid search campaigns, you’ll want to be sure your location extension data is comprehensive to take advantage of these features….
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Official: Google Rolling Out App Launcher, Flat Logo
The testing is over. Google has confirmed its plans to add a new app launcher to the main Google navigation bar that will give users quicker access to other Google products. It’s the same grid-style app launcher that many users will already recognize from Android devices and Chromebook…
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Bing Ads Introduces Performance Comparison Graphs
The Bing Ads UI has long been plagued by obfuscation. Yes, there have been improvements such as the addition of performance trends and change history visualization, but there hasn’t be a way to compare performance data without downloading, formatting and analyzing reports on your own….
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Study: Google Reviews Determine Local Carousel Rankings
Since the the launch of the Google “Local Carousel” in June, SEOs and marketers have been trying to reverse engineer the ranking variables that elevate listings into that hallowed ground. Mike Blumenthal offered a good early roundup of stories and analysis. Now Digital Marketing Works…
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MPAA: 82 Percent Of Searches Leading To Pirated Content Come From Google
The Motion Picture Association of America (MPAA) today accused Google and other search engines of playing “a significant role” in directing consumers to pirated movies and TV shows, with a special callout for the amount of Google searches that lead to infringing material. It’s the…
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With iOS 7, Siri Drops Google For Bing, Also Gains Twitter Search
Apple’s new iOS 7 mobile operating system officially rolled out today, and with it, the Siri assistant is finally out of beta. The most significant change to Siri is arguably that it no longer taps into Google for searches. As expected, a deal with Microsoft now makes Bing the default in…
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Bing Updates iPhone App With New Homepage Menu, Improved Sharing & More
Bing rolled out an update to its iPhone app late Tuesday night that features a new homepage menu, additional sharing options and improved syncing across platforms. Bing 4.1 for iPhone features a new homepage menu that’s accessible from the bottom of the app display. It offers quicker access…
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Lily Collins: 2013′s Most Dangerous Celebrity To Search For
Move over Emma Watson. Actress Lily Collins has taken the title as 2013′s most dangerous celebrity to search for online. McAfee, the security technology company, is out with its seventh annual most dangerous celebrities survey, which uses the company’s SiteAdvisor site ratings to…
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Léon Foucault Honored With A Google Logo To Mark His 194th Birthday
Today’s Google logo is an interactive image of Foucault’s Pendulum, a device created by French physicist Léon Foucault who was born on this date 194 years ago in Paris, France. The Foucault Pendulum was the first experimental demonstration of the Earth’s rotation on its axis….
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With New Changes, Bing No Longer “Just A Search Engine”
This evening Microsoft announced and has started to roll out a range of new features for Bing — some cosmetic, some more structural. Prominent among them is a new logo and identity, which is symbolic of Bing’s deeper integration across the Microsoft’s products and devices. The…
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Shake Up In Chinese Search Market As Engines Merge
In a move somewhat reminiscent of the back end merger of Yahoo and Microsoft’s search engines, the number three and four search sites in China are set to combine assets and cross-promote in a nearly $450 million deal writes ZDNet. The deal involves Chinese online portal Tencent’s Soso…
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Apple Takes Siri Out Of Beta
9to5mac.com reports Apple has quietly taken the beta label off of their voice search feature, Siri. If you look at the iOS 7 Siri, the page makes no mention of beta anymore. The old iOS 6 version had the beta label on it, but iOS 7 Siri has removed that label. Here is the iOS […]
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Yahoo Updates Answers For Social And SEO Value
It’s amazing to me that it took Yahoo so long to update its Answers property. Once a thriving Q&A network and social search site, Yahoo really let Answers go to seed. However the company announced yesterday that it was rolling out a new user-experience including mobile optimization. Even…
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Report: Google Product Listing Ads Drive CSE Channel Growth, Cannibalize Text Ad Clicks
The August Same Store Sales report from ChannelAdvisor shows that the 7.7 percent growth from Comparison Shopping Engines was driven by the product listing ads (PLAs) that power Google Shopping. Search (traditional AdWords text ads) saw just a slight u…
Google Trends Gets “Trending Top Charts” To Show Interest Spikes; Hot Searches Go Back 30 Days
What’s hot in search? Often, it’s the same-old, same-old. That’s why Google Trends has added a new feature today, “Trending Top Charts,” to show interest areas that are spiking in popularity outside the norms. Most Searched For Vs. Trending For example, the Top Charts…
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Google Webmaster Tools Now Provides Broader & More Diverse Link Data
Google announced today that the link data within Google Webmaster Tools is much broader, more diverse cross-section of links. What does that mean? Well, instead of showing you links in alphabetical order, exported in “lexicographical order” – Google is now showing you sample links…
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August Search Market Share Grinds To Standstill, Though Google & Bing Grow In Volume
Today comScore released US search market share figures for August. I’m tempted to say, “Nothing to see here folks, move on.” All the numbers are basically flat compared with July. There was almost no movement across sites; everybody’s in the same position as last month. A…
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Google: Unlinked URLs Are A Source For Indexing New Content
John Lincoln from Ignite Visibility spotted a Google Hangout where Google’s John Mueller confirmed that Google will use URLs or domain names within content that are unlinked, i.e. without an a href attribute, to discover and index new pages of content. John went on to add that typically no…
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Bing Ads Launches Google Enhanced Campaigns Compatibility Update, Tablet Targeting Stays, Still
Today Bing Ads launched the updates the company announced in June to make the platform more compatible with the changes Google ushered in with enhanced campaigns. The updates were implemented to support uploading of now-enhanced AdWords campaigns into …
Yelp Triples The Search Filters On Its iOS App
Yelp quietly made a pretty big expansion of its search capabilities on iOS within the past week. The company’s latest iOS app update included a new photo viewer, increased visibility of bookmarked businesses, improvements to review highlights … and about 15 new search filters that…
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