Google “View Rates” Call To Action Overlay For Hotel Listings Search Results
Sergey Alakov shared a couple of Google tests over the weekend…
What’s new with Earth? First impressions of the relaunched Google Earth
Google has just re-designed, revamped and re-launched its Earth product. What’s new, what’s improved, and how can marketers take advantage of the storytelling opportunities it presents?
Google My Business Adds Bulk Download Insights Analytics
Google Insights within Google My Business is the analytics tool that shows business owners how much action their Google Maps/Local listing is getting…
Google Local Search Ranking Factors From Moz
Moz released their local search ranking factors study results for 2017. They do these studies every two years by survey the smartest local SEOs out there. You can view the full results here if you have not seen them already…
Are you or your local search tools using UULE? Beware!
It was a pretty big deal to the world of local search when Google removed “Search Tools” from their search engine. It may seem like NBD, but everyone in local search knew that that was the best way to see what a local search looked like in a different location from your own. After that […]
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Google My Business Lets You Enter URL Attributes For Other Business Information
Google quietly added a feature to the Google My Business spreadsheet uploads to enter URL attributes. These URL attributes can be used to link to things like your restaurants menu or other business information that is useful to searchers…
Google Tests Showing Number Of Reviews Left By Reviewer
Google seems to be testing showing the number of reviews a reviewer has under his or her belt in the reviews snippet for local search results…
Google Tests Local Knowledge Panels Without Maps
Google is testing, yet another, Google local knowledge panel user interface. This one is where the local knowledge panel is not even showing the map in the box. Yes, Google is testing not showing a map for local results in the Google search results……
Google Local Results Showing Query Specific Data, Like Hours, Reviews, Phone & Address
If you search in Google for local businesses and get even more specific, such as ask for their reviews, phone number, address, hours of operation and so on, Google will now give you that information in the local box…
Google Local 3 Pack Removes City Names For Local Results
Sergey Alakov spotted another change to the Google local pack, this one is where Google is removing the city name from the local pack results when the results are nearby your…
Google Local Reviews With Guardian Top Ten Icon
Glass Digital shared a screen shot on Twitter of Google showing extra local review data from the popular UK paper, The Guardian. In fact…
Google Local Business Reviews With Emojis
So we’ve seen emojis in ads, search console, shopping campaigns…
Proximity, The Number 1 Local SEO Ranking Sub-Factor
The 2017 Local Search Ranking Factors, a survey of Local SEO professionals on what they think it takes to rank in local search, was just released at MozCon Local/Local U. Andrew and I both love participating in the survey, as it’s a chance to see what the Local SEO hive mind is thinking. I highly […]
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Google Local Pack Removes Call/Directions Button For Featured Image
Google seems to be swapping out the call and directions button in the local pack and replacing it with a featured image from the local business. I was personally able to replicate both user interfaces for the same query and screen shot it as Google …
Google Test Card Style Local Finder In Maps Results
Mike Blumenthal spotted Google testing a new format for the local finder results in the map results. Instead of a list view…
Google My Business Guidelines Updated For Service-Area & Virtual Offices
Google has updated their Google My Business guidelines specifically to clarify how a business should list their address for service-area businesses and virtual offices. The new section is in the expandable “address” section and titled “Service-area bu…
Google Local Pack Shows: “Near You X Minutes Ago”
Sergey Alakov, the local pack watch man, has spotted more changes with the local pack and posted them on Twitter. The latest one shows how Google is showing local results based on your query based on knowing your location X minutes ago…
One Review Gets You Stars In The Google Local Pack
Typically, Google will not show star reviews in your local listing in the Google search results unless you have several reviews. If you have one review…
Google Maps App Adds One Tap For Real Time Traffic & Destinations
Google updated the Android version of the Google Maps app to add one tap to your favorite destinations within the app. The cool part…
Google Local Knowledge Panel Tests Showing Phone Number
Sergey Alakov who watches the local space almost like no other, spotted a small but interesting test where Google is doubling up the phone information in the local knowledge panel…