Two Google Ads In Local Pack
Google is now showing up to two ads in the local search results – the local pack. Joy Hawkins spotted it the other day for a search on [lawn care near me] and shared a screenshot where Google’s local pack results showed two ads above the organic local …
Google Business Profile Adds Accepted Health Insurance Option
As expected, Google is now letting health providers and facilities to go into their Google Business Profile and select the insurances they accept. This option should be under the info tab, then a section named “Accepted Health Insurance” should show up…
Healthcare Providers Add Insurance & Languages To Google Business Profile
Google now lets searchers filter the local search listings for healthcare providers; facilities, doctors, etc by the types of insurances accepted and if they speak your language. So make sure, if you run search marketing for a healthcare organization …
Google: A Mix Of Positive & Negative Reviews More Trustworthy
Google has updated the Google Business Profiles Get Reviews help document to explicitly say that having a mix of positive and negative reviews are more trustworthy, than I guess just all positive reviews. Joy Hawkins spotted this and posted on Twitter…
Google Local Business Photos Lead To Blank Images On Desktop Search
If you go to Google Search on desktop and type in some local businesses, then click on the first photo in the local knowledge panel – Google will load a black or blank photo. It is some sort of weird bug that I’ve seen happen since this past Saturday n…
Google Maps Adds Pickup At Kroger, Restaurant Price Ranges, More Indoor Navigation & More
Google had added a bunch of Google Maps features today including more Pickup with Google specifically at Krogers, restaurant price ranges, indoor map navigation and how busy venues are in a specific neighborhood.
Google Business Profile Manager Logo Now Live
Google has renamed Google My Business to Google Business Profile on November 4th. Starting on November 9th, I saw Google begin to swap out the Google My Business logo with the Google Business Profile Manager logo at google.com/business.
Google Local Inventory Design, Ship To Store & Offline Sales Feed Ads
Google is doing some interesting things in local search, not just with renaming Google My Business but with new user interface features and Google Ads offline sale sales integrations.
Goodbye Google My Business & Hello Google Business Profile
Google has changed the name of its local business management product once again. I think that might be sixth time, or maybe more, Google has changed the name of this product. It is now known as Google Business Profile, no longer will it be called Googl…
New Google My Business Messaging Read Receipts Setting
Google has added a read receipts setting to the Google My Business messaging platform. Now you can decide to show your customers who are messaging you via Google Maps and Search if you read their message or not through read receipts.
Google My Business Crowd Attributes For LGBTQ+ Friendly & Transgender Safespace
Google My Business seems to have added a new business attribute named “crowd.” In this, you can mark you business as being LGBTQ+ friendly and a transgender safespace. We covered that Google showed the LGBTQ+ friendly on some businesses back in 2020 b…
Google Local Tests Purple Heart Label For Women Led Businesses
Google initially launched the “women-led” label in the local search results in 2018 with a women icon. Google seems to be testing replacing that icon with a purple heart. Saad AK and Colan Nielsen spotted this change and posted screen shots of it on …
Google My Business Attributes Replaced Led With Owned
Previously Google My Business had labeled the business attributes for women owned businesses as “women-led” and veteran owned businesses and “veteran-led.” Google now put them all in sync by labeling them as as “owned.” So now we have them as Black-ow…
Google My Business App Gains Edit Welcome Message & Shows Messages Response Time
Google My Business seems to have added to messaging features to the mobile app. The first is the ability to edit your welcome message and the second is that the app can show you your response time to messages with your customers.
Google Displaying Two Local Screened Ads & Scrollable Local Reviews
Ben Fisher spotted Google showing not just one local based screened ad but two screened ads in the local listings. And Andy Simpson spotted Google showing a scrollable reviews carousel in the local pack (that last one is not 100% new).
Google Local Pack Offer Label Attribute
Google is testing a new icon or label attribute in the local pack for “offers.” The icon looks like a price tag label you see in stores and next to it, it reads “offer.” It shows the offer listed by the business in its Google My Business listing.
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Google Tests Five Results In The Local Pack – A 5 Pack
Google is possibly testing the local pack in a five pack form, with five local results. The local results box is known as the three pack because it has shown 3 results since 2015 but we’ve seen Google recently test this five pack, also a two pack and a…
Google Hotel Listings Gain Eco-Certified Badges
In July we reported that hotel listing can now add their sustainability and eco certifications to their listings in Google My Business. Well, now, Google is showing the eco-certified green label in the hotel listings in Google Search.
Google Local Pack Header Can Show Brands Over Keyword Search
Colan Nielsen noticed the other day that for some local keyword searches, Google will change the local pack header in the keyword spot to a brand name. Colan shared an example, I can replicate it, and said “Google is listing the specific business it t…
Google My Business Adds Latino-Owned Attribute
Google has added a new business attribute to the Google My Business console. You can now specify if your business identifies as a Latino-owned business and if so, you can add that attribute to your business profile and highlight it in Google Search and…