Google Ads launches new tool that automatically generates performance reports
You can now easily customize your reports with the free “Solutions” tool available in the Tools section of Google Ads.
Google Ads To Automatically Pause Inactive Ad Groups
Google Ads announced it will automatically pause inactive ad groups. Google will pause ad groups created at least 13 months ago and have not had impressions in the past 13 months.
Report: Google Local Service Ads To Gain New Verification Process
Google may roll out a new verification process for its Local Service Ads program. Supposedly this verification process will reduce spam within the LSA program and lead to legit businesses having an easier time getting exposure in this space.
Google Ads Editor Version 2.6 Is Now Out
On Friday Google quietly released version 2.6 of the Google Ads Editor. This new version comes about four months after the previous version, version 2.5 of Google Ads Editor, was released.
Google Ads Editor version 2.6 launches with 8 new features
The new features have been rolled out to help advertisers create more effective ad campaigns and measure performance more easily.
Google addresses third-party cookie deprecation concerns: ‘It’s time to move’
Dan Taylor, Google’s vice president of Global Advertising Strategies, is urging advertisers to act now.
Google Ads will automatically start pausing ad groups with low activity
Advertisers will have the option to unpause cad groups but are advised only to do so if they expect impressions in the coming weeks.
Google Ads will automatically start pausing ad groups with low activity
Advertisers will have the option to unpause cad groups but are advised only to do so if they expect impressions in the coming weeks.
Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs
Advertisers are raising concerns about Google’s lack of transparency around PMax performance data
How Google Search Generative Experience is impacting ads
A new study looks into how SGE impacts different ad types as well as ad placement within Google’s SERPs.
Google Ads Support Chat Reps May Be Using Google Translate
Did you know that some Google Ads support representatives you are chatting with may be using Google Translate? They may be automatically translating your questions from English or whatever language and then responding with Google Translate from their l…
Google Analytics 4 launches default Google Ads report
The new report, which was available in Universal Analytics, is now located within the performance reporting section of your GA4 account.
Google Ads PMax Placement Report To Show Search Partner Network Sites
Google Ads will soon support showing the Search Partner Network in the Performance Max Placement report. This means Google will show you which sites your PMax ads are running on – which is a first.
Google Ads PMax Placement Report To Show Search Partner Network Sites
Google Ads will soon support showing the Search Partner Network in the Performance Max Placement report. This means Google will show you which sites your PMax ads are running on – which is a first.
Reminder – Google is enforcing stricter rules for consumer finance ad targeting
Take action now to ensure your personalized ads don’t violate Google’s updated policy.
Google Analytics Adds New Default Google Ads Report
Google Analytics seems to have added a new default Google Ads report to the performance reporting section. This is if you have linked your Google Analytics 4 profile with your Google Ads account.
Google Ads Limited By Budget Status Now Color Coded
Google Ads now will use colors, like yellow and red background highlights, for the “limited by budget” status column. I assume a yellow indicator color is not as limited as a red indicator color.
Google Ads Tests New Change History Page
Google Ads is testing a new change history page that shows more details on the changes made to your ads and campaigns. It now documents the change overview by user and by performance as a toggle.
Google investigating Local Services Ads bug
Google Ads is working on a fix to prevent businesses from appearing in search results for their competitors’ names.
Google Ad Strength For PMAX To Weigh Assets Quantity & Variety More As AI Expands
Google Ads announced that within Performance Max the search ad company is rolling out asset generation globally in English with more languages to come. Plus, image editing will finish rolling out in the U.S. in March, with global English expansion foll…