How to carry out a mobile SEO audit on your site
Mobile optimization should be an integral part of your SEO strategy, and it goes beyond just checking whether your site passes Google’s Mobile Friendly test. In order to cover off all the factors involved in achieving the ultimate mobile-optimized website, it is necessary to carry out a mobile SEO audit on your site.
How much should SEO cost?
The price associated with an SEO campaign can be determined by a significant amount of factors: what work has been conducted previously? What internal resources are available to support the campaign? How competitive is the industry? What are the goals of the campaign? As a result, pricing SEO can sometimes feel akin to a ‘how long is a piece of string’ scenario.
How to future-proof your SEO for 2018
With just a couple of weeks left in December, it’s time to start preparing for what SEO might look like in 2018. A little while ago, we highlighted our seven SEO trends for 2018 that you should be watching out for. But what practical steps should you be taking with your SEO to prepare for next year?
Thin Content: what is it, what can cause it, and how do you find it?
Thin content can hamper your website’s performance in search. But what exactly is thin content, what causes it, and how can you find it on your site? This guest article explains everything you need to know about thin content.
Post from State of Digital Guest Contributor
Official: Google’s New SEO Starter Guide – 63 SEO Practices to AVOID in 2018
Google has released a new SEO Starter guide. This will be a useful place to start for beginners.
Read the full article here Official: Google’s New SEO Starter Guide – 63 SEO Practices to AVOID in 2018
A Hobo Site Review can quickly identify any issues on your site that is holding your site back. See Hobo SEO Review Prices
© Copyright 2006-2017 Shaun Anderson https://www.hobo-web.co.uk/
Unlocking the Global Marketplace in 2018 with International SEO
See some of the most effective SEO strategies & practical tactics that you can deploy in 2018 so that your business can operate on a global scale online.
Post from Lee Wilson
How Google Treats Location Pages On A Website For A Single Business: Doorway Pages
Over the years, I’ve played about a LOT with this kind of multiple location-based ranking and getting websites to rank with location pages.How to optimise location based pages on a site not to look like doorway pages. Its actually a very interesting aspect of modern SEO and one that is constantly shifting. Location-based SERPs are […]
Read the full article here How Google Treats Location Pages On A Website For A Single Business: Doorway Pages
A Hobo Site Review can quickly identify any issues on your site that is holding your site back. See Hobo SEO Review Prices
© Copyright 2006-2017 Shaun Anderson https://www.hobo-web.co.uk/
How to use Google Trends for SEO
Google Trends, first launched in 2006, provides marketers with invaluable insights into how people search on the world’s most popular search engine. Over time, the power of this service has been tapped in new and enlightening ways. Here’s how you can use it for SEO.
How Google Treats Subdomains: “We… treat that more as a single website”
John Mueller was asked if it is ok to interlink sub-domains, and the answer is yes, usually, because Google will treat subdomains on a website (primarily I think we can presume) as “a single website“: “So if you have different parts of your website and they’re on different subdomains that’s that’s perfectly fine that’s totally […]
Read the full article here How Google Treats Subdomains: “We… treat that more as a single website”
A Hobo Site Review can quickly identify any issues on your site that is holding your site back. See Hobo SEO Review Prices
© Copyright 2006-2017 Shaun Anderson https://www.hobo-web.co.uk/
Tip: Beware Keyword Stuffing Ecommerce Website Category Pages To Rank For Various Other Keywords in Google
Quote: “The site was ranking the first page for the keyword (widget) and(widgets) in Australia since two weeks we moved all the way down to page five. Technical changes haven’t been made to the site the **only modification was we added more category landing text to rank for various other (keywords)**”
Read the full article here Tip: Beware Keyword Stuffing Ecommerce Website Category Pages To Rank For Various Other Keywords in Google
A Hobo Site Review can quickly identify any issues on your site that is holding your site back. See Hobo SEO Review Prices
© Copyright 2006-2017 Shaun Anderson https://www.hobo-web.co.uk/
The highs and lows of enterprise SEO: Which strategies paid off best in 2017?
As we come to the end of 2017 and embark on the inevitable dozens of review articles looking back over the past year of search, it’s as good a time as any to reflect on SEO strategy. What are the greatest challenges being faced by the industry as a whole? What have been the biggest successes?
How To Identify & Remove Annoying Ads on Your Site
Google will now tell you in Google Search Console if the ads on your website are annoying users.
Read the full article here How To Identify & Remove Annoying Ads on Your Site
Annoying ads are just one of the many elements on your website that could cause Google to rate your website “low-quality” and see traffic to your site reduced. A Hobo Site Review can quickly identify any issues on your site that is holding your site back. See Hobo SEO Review Prices
© Copyright 2006-2017 Shaun Anderson https://www.hobo-web.co.uk/
How to audit your site’s internal linking (I am the very model of a modern site – in general)
It can be tough at the top – with SEO more commonly a part of digital businesses than ever before, […]
Post from John Warner
Highlights from TechSEO Boost: The key trends in technical SEO
Last week, the industry’s first ever technical SEO conference was held in Boston. TechSEO Boost, organized by Catalyst, set out to be a “technical SEO conference that challenges even developers and code jockeys”. Here are the highlights from a packed event.
What are sitelinks and how can I get them?
What are sitelinks, and how can you maximize your chances of getting them in search? We round up everything you need to know about organic sitelinks, how they can benefit your site, and what you need to do to get them.
How to hire the right SEO agency
Organic search accounts for 51% of the traffic brands receive on average. To capitalize on this opportunity, brands often partner with an SEO agency to add firepower to their existing marketing efforts. However, with so many agencies all promising so much, how can brands ensure they select the right company?
Black Friday : 15% Discount On Your SEO Audit
As I finish an audit for my most recent customer, the last customer who purchased an SEO audit from me just sent me this: “Hi Shaun, hope you are well We put the changes discussed live (removing the xxxxxxx xxxxxx and other tweaks) and very quickly saw a result We will run it for a […]
Read the full article here Black Friday : 15% Discount On Your SEO Audit
© Copyright 2006-2017 Shaun Anderson http://www.hobo-web.co.uk/
Why Search Is Like The Housing Market
SEO vs PPC – which should you do? Find out why the world of search is like the housing market and why you should have both in your marketing strategy.
Post from Arianne Donoghue
Smart shopping season checklists: Mobile and desktop, content and SEO
Constantly changing consumer behaviors and the demand for more personalized, meaningful experiences have retailers facing huge challenges this year. Competition in the … read more
Black Friday SEO: Last-minute tips for the holiday season
Black Friday kicks off a shopping season that lasts through Christmas each year, with online retailers vying for the profitable attention of consumers. With spending expected to rise by 47% this year, competition will be fierce. Some final tweaks to your SEO can make the difference between rising to the top of results and languishing at the bottom of page one.