BrightEdge launches market insights and shares updates on new purchasing behaviors
Marketers are looking for a robust view of their macro market and to act on micro opportunities. More on how market insights can help you succeed.
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How to navigate social media marketing trends
Despite shifting social media marketing trends, even smaller businesses can harness a successful digital strategy with some innovation and creativity.
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Five YouTube promotion mistakes that even experienced professionals make
Even the most experienced professionals make mistakes. And chances are that when you launch your YouTube promotion campaign, you’ll run into the very same mistakes. To prevent this from happening, we’ve gathered the most common YouTube promotion mistakes you can face and ways to avoid them.
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Post-COVID-19 strategy to restore your social media reputation
Activities of brands on social media have changed a lot because of COVID-19. Strategies to get back on track and restore your social media reputation.
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How to drive digital innovation necessary during the pandemic
Before the arrival of COVID-19, digital transformation was well underway in most sectors of the American economy from manufacturing to retail. Here, internet marketing pro Nick Chasinov offers five strategies for enhancing your digital customer experience.
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Unpacking the TikTok algorithm: Three reasons why it’s the most addictive social network
TikTok has taken the marketing world by storm with personalized content and unique design. Three algorithm features are making it the marketing tool brands can’t survive without.
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Inbound marketing for brand awareness: Four up-to-date ways to do it
Where specific brand names have become synonymous with their original product, new brands can easily be suffocated out of the game. Here’s how inbound marketing can help.
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Transforming advertisement and graphic design through AI
AI has entered new industries like advertising and graphic designing recently and its role in these two industries is discussed in detail further.
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How businesses can use YouTube to tackle the COVID-19 business crisis
Using YouTube for your business can be an open-ended option to help with their marketing and product promotions in light of the COVID-19 crisis.
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How to use in-market audiences for better search campaigns
Audience targeting has is crucial to enterprise marketing campaigns. Discover all the tricks and tips to use in-market audiences for better optimized search campaigns.
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What will make your brand stand out on LinkedIn in 2020?
LinkedIn is the most trusted platform for Fortune 500 companies and can open several doors for your brand, provided you know how to make the most of it. These are some great strategies to stand out on LinkedIn as a brand and reach your potential customers.
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5 Ways To Rethink Your Higher Education Marketing, Advertising & Analytics Investments
This post was written by: Francis Shovlin, Cori Graft, and Kevin Rutter
2020: The Year of The Unexpected, and Much Needed Change
Now, more than ever, is the time to rethink where to invest in marketing, advertising and analytics.…
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How AI can supercharge performance marketing
New white paper by SherloQ™, powered by IBM Watson, shows how AI can boost performance marketing, highlighting the power of AI-driven websites and ad campaigns.
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Six tools for effective influencer-driven content marketing
Internet Marketing Ninjas’ Community Manager gives you a concise overview of six great tools that can add value to your influencer-driven content marketing efforts.
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PPC Conversion Tracking 101: Setting Up Tracking
Conversion tracking is key
But Emmilly, I’m not in Analytics. Why should I care about conversion tracking?
Fair question, but let me tell you why conversions are important to everyone.
- Clients: An accurate depiction of paid media campaigns as it relates to the website and business goals, in addition to an increased understanding of the user journey.
…
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Five quick and easy ways to make surveys more effective for content marketing
Putting a survey out there can be daunting but it also presents great opportunities for your business to extract insights from first-party data.
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Podcasts and internet marketing: Are you missing the boat?
Marketers trying to run a highly successful internet marketing campaign know that sailing the podcasting ship can bring about the desired results. Are you still wondering whether or not to hop on board? This article can help you clear your doubts.
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10 Reasons why marketers use data to make budgeting decisions
Budgeting is a crucial part of any marketing strategy. A quick look at 10 ways that enable you to use data for crafting profitable marketing plans.
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Seven brand health metrics and how to measure them
Struggling to figure out where your brand’s strengths and weaknesses are? This article will help understand and measure all common brand health metrics.
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The impact of Coronavirus on digital marketing and effective solutions
A quick look at some strategic steps that can help your digital marketing and ecommerce efforts during Coronavirus times.
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