Cookies To Humans: Implications Of Identity Systems On Incentives!
A story where data is the hero, followed by two mind-challenging business-shifting ideas. At a previous employer customer service on the phone was a huge part of the operation. Qualitative surveys were giving the company a read that customers were unhappy with the service being provided. As bad customer service is a massive long-term cost […]
Cookies To Humans: Implications Of Identity Systems On Incentives! is a post from: Occam’s Razor by Avinash Kaushik
It’s Not The Ink, It’s The Think: 6 Effective Data Visualization Strategies
Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the insights identified to transform organizations. In the quest for that last important bit, I am insanely obsessive about 1. simplification and 2. pressing the right emotional buttons. The reasons are that […]
It’s Not The Ink, It’s The Think: 6 Effective Data Visualization Strategies is a post from: Occam’s Razor by Avinash Kaushik
3 Marketing Predictions of Christmas Past That Turned Out To Be Wrong
Every December features marketing predictions from various blogs. But how many of them turn out to be true? We look at some ghosts of Christmas past.
Post from Paul Hunter
Five Key Elements For A Big Analytics Driven Business Impact
There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited is not enough, nearly every month your analytics vendors release new features, you discover new analytics solutions, and as your business is more successful (hurray!) there is a new mobile app […]
Five Key Elements For A Big Analytics Driven Business Impact is a post from: Occam’s Razor by Avinash Kaushik
Five Key Elements For A Big Analytics Driven Business Impact
There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. And, as if unlimited is not enough, nearly every month your analytics vendors release new features, you discover new analytics solutions, and as your business is more successful (hurray!) there is a new mobile app […]
Five Key Elements For A Big Analytics Driven Business Impact is a post from: Occam’s Razor by Avinash Kaushik
Influencer marketing: the strides we’ve made in 2016
How your brand or agency will stay ahead of the curve to be better prepared for your influencer marketing strategy
Influencer marketing: the strides we’ve made in 2016
How your brand or agency will stay ahead of the curve to be better prepared for your influencer marketing strategy
The Rise of Emoji and Google’s Mobile-First Movement
Emoji are now integral in the digital vocabularies of people of all ages and backgrounds and are used not only between individuals, but by companies, too.
#Inbound16 Highlights from Day 3 and 4
Irina Nica attended Inbound16 in Boston and shares her highlights from the intense days 3 and 4 of this huge digital marketing conference.
Post from Irina Nica
#Inbound16 Highlights from Day 1 & 2
Irina Nica is attending Inbound16 and shares her highlights from the first two days of this huge digital marketing conference in Boston.
Post from Irina Nica
How to create an effective digital marketing strategy
A digital marketing strategy is important for every business seeking further growth, but how can you create an effective one?
All you need to start your new online venture: 10 tools & 10 useful resources
Are you starting a new online business? It’s always overwhelming! Here’s your ultimate resource list to help.
Digital Attribution’s Ladder of Awesomeness: Nine Critical Steps
Culture is a stronger determinant of success with data than anything else. Including data. [People + Process + Structure] > [Data + Technology] It seems hard to believe. Yet, it is so fantastically true. At least for now. At least until AGI takes over. Why is this formula material? The first part of the equation, […]
Digital Attribution’s Ladder of Awesomeness: Nine Critical Steps is a post from: Occam’s Razor by Avinash Kaushik
Digital Attribution’s Ladder of Awesomeness: Nine Critical Steps
Culture is a stronger determinant of success with data than anything else. Including data. [People + Process + Structure] > [Data + Technology] It seems hard to believe. Yet, it is so fantastically true. At least for now. At least until AGI takes over. Why is this formula material? The first part of the equation, […]
Digital Attribution’s Ladder of Awesomeness: Nine Critical Steps is a post from: Occam’s Razor by Avinash Kaushik
10 best tools for generating super-hot leads
What tools do you have in your toolkit to help you find prospects? LinkedIn, Twitter, Facebook, an email subscription list, etc.?
10 terrific websites to help promote your app or tool
Building a cool tool or an app is half of the battle. Marketing it is even harder and more overwhelming. Here’s a handy guide for you to use.
How to market your online business for free
Here we present 32 tips to give your online business a boost without the need of a credit card.
40 free digital marketing tools to help grow your business
If you’re just starting out with a business, or looking for tools to help you grow, there is a huge array of digital marketing tools, platforms and services available online.
5 Reasons You Need to Consider Using Chatbots for Business
Chatbots are at the foreground within marketing and digital news. In this post Lee Wilson explores the top 5 reasons why business need to start thinking about incorporating chatbots into their 2016/17 strategy.
Post from Lee Wilson
Make Understanding Your Customer Journey a Priority
A research report recently published by Millward Brown Digital revealed how 55% of senior marketers lack confidence in their organisation’s understanding of the customer journey. With the volume of new digital touchpoints increasing by a fifth each year, marketers across sectors are grappling with how to reach audiences with the right content in the right […]
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