Category: Google Search Engine Optimization

As you know, Google has an indexing API to expedite indexing of two content types. It is only designed to work for job postings and live streaming content – that is all. John Mueller of Google was asked if it can hurt if you try to use it for other co…

It has been some time since I covered the topic of E-A-T (expertise, authoritativeness and trustworthiness) here. But John Mueller of Google was asked this on Friday at the 10:30 mark. John said that while there is no E-A-T score that Google uses, E-A…

In this next question, Google’s John Mueller was asked about the downside of having newer content published at the end of your pagination set. In short, Google might not value that much the newer content when it is found deeper in your pagination set,…

Google’s John Mueller said that the performance of your Web Stories in Google Search is not related to the overall ranking performance of your site in general in Google Search. He also added a side not that in general, Web Stories are hard to optimize…

Google’s John Mueller said that simply adding individual pages won’t impact how Google crawls your site. Crawl budget generally is only impacted by hundreds of thousands, if not millions of pages – not individual pages here or there.

A couple of weeks ago we reported that Google was sending out its first batch of manual actions (Google penalties) to news publications for Google News and Google Discover policy violations. Well, I am happy to report that Google is processing and even…

Over the past few months, there have been some SEO folks asking me about Google’s snippet wide ban. I have never heard or seen such a thing, so I just replied as such and told them that rich results and features can go away after a core update is rele…

Google’s John Mueller said that your SEO is not impacted by the way you implement your analytics software. That is assuming you don’t implement it in a way that blocks crawling and indexing, he added.

Google’s John Mueller said on Twitter “more content definitely does not mean more traffic.” Meaning, writing more content does not always translate to more traffic, espesially from Google Search.

Google is still migrating aspects of the old Google Search Console to the new Google Search Console, even thought the process began back in 2017. The next thing to be fully migrated are the types of messages you would see in the message panel. Now “al…

There is a new SEO myth floating around that says CTAs, call to action buttons, placed above the fold is bad for Google search ranking and SEO. That is simply not true and John Mueller of Google said so on Reddit saying “Google search doesn’t say anyth…

Google’s John Mueller and Gary Illyes both said in a Reddit thread that code to text ratios for SEO does not matter. John Mueller said it is not an SEO factor and Gary Illyes said “it doesn’t matter.” This is not new, Google has said this numerous tim…

Google is having a hard time holding on to its data in Google Search Console. Google posted yet another data logging issue on its site, this time it impacted the performance reports for all – Google Search, Google Discover, and Google News. This happe…

Last week, we saw reports that some Shopify sites were showing massive declines in crawling activity from Google’s Googlebot. John Mueller of Google responded this morning that this was “temporary drop in how we calculate how much we can crawl” adding…

Google’s John Mueller said it only makes sense to update the date on a piece of content or article when you either “write something new or significantly change something existing.” He said this on Twitter and it goes along with previous advice John has…

Starting in mid-December, Google seemed to start showing more product rich results in the search results for many snippets even if those pages did not have product structured data on them. Brodie Clark first posted about it on January 12th (which we c…

Aleyda Solis did a Twitter poll thread, multiple polls in a Twitter thread, around the Google page experience update. In short, the poll shows that page experience related metrics, such as core web vitals, is more important to their SEO recommendation…

As you may remember, in August 2021 Google changed the algorithm it uses to determine your title links (tags) in the search results and it caused a huge issue in the SEO community. A couple months later, Google toned down some of those title changes …

Google announced on Twitter yesterday that the Search Console snapshot in the search results now also supports domain properties. This is a snapshot card of some of the higher level data for your site from Search Console directly in the search results….

You know how you can like the Google Discover stories Google puts in your Google home page feed by clicking on the heart icon? Well, did you know that Google may share those likes with publishers, anonymously?