Category: Google Search Engine Optimization

Google’s John Mueller was asked what are the timeframes for the data used when calculating quality metrics for the Google broad core updates. John said that there is a lot of “work that’s done well in advance” and “usually with data collected until th…

Google’s John Mueller was asked Myriam Jessier if it makes sense to use subdomains for the YMYL content on a larger site. She asked “if a subdomain talks about a YMYL topic, can it impact the rest of the site?” John Mueller didn’t really give an answer…

Google’s John Mueller posted one of those short question and answer videos the other day, this one was on why do the Google Search Console graphs sometimes fluctuation. The answer is maybe something Google changed on their end or something you changed…

Kenichi Suzuki asked Google’s John Mueller an SEO question that got an interesting response. The question was “I’m curious about this thread. If page A has noindex and rel=canonical pointing to Page B, are the signals of A transferred to B?” John repl…

The other day, I reported on Search Engine Land that Google seems to be showing fewer sitelinks in the search snippets. Not that Google is showing sitelinks less often in general, but rather that I cannot find any sitelinks that are made up of 6 links …

Google’s search results keep getting more and more visual and with this newish Explore Outfits and Shop Similar box, we now see super large images that slide into other images. Here is a GIF of it in action, I personally was not able to replicate this …

Google has added one line to its video best practices document explaining that you should have at least 80% of your thumbnail pixels have little or no transparency to enable video indexing.

Remember the new video page indexing report Google demonstrated at Google I/O? Well, I didn’t pick up on this but Google may be renaming the “coverage” report to “pages” report. If you look at the screenshot Google shared at Google I/O, the coverage re…

Google’s John Mueller said that “rich results would not drop due to a slower response from the server.” He said this on Twitter when someone said they “lost 90% of our Recipe Rich Cards” at the same time as a “slower server response time.”

Did you know that Google shows “out of stock” for items you label with the value of back ordered in your structured data for products? Some feel it should say back ordered and not out of stock, but I am not too sure if there is much of a difference?
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Google’s John Mueller responded to some concerns on Reddit about “toxic links.” He was asked where do these toxic links come from, in which he replied “Toxic links is all about selling tools.” He told the individual “don’t get hung up about it.”
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If you do a search on [seo services india] you will see a knowledge panel show up for a “musical artist” named “SEO Services in India.” The question is, is this a bug with Google misinterpreting entities or is this specific manipulation by an SEO as a…

Crystal Carter posted an example on Twitter of Google showing a video thumbnail for a snippet of her page but that page did not actually embed a video on the page. So if you visit the specific page, there is no video for a user to click on to play.
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Last week, we covered how Google now supports Education Q&A structured data as Google rich results in Google Search. Well now some folks who have implemented it are seeing Education Q&A show up in the search performance reports in Google Search Console.

Google’s John Mueller is able to see and identify content search related spam without even speaking the language. Supposedly this is not a magical power or even that hard to do by someone who was trained to catch spam, but nevertheless, he is able to …

At Google I/O last week, Google’s Annie Sullivan and Michal Mocny introduced a new metric named INP or Interaction to Next Paint. INP measures overall responsiveness to user interactions on the page and it may or may not replace FID, First Input Delay,…

Google’s John Mueller was asked if there can be some sort of negative impact when it comes to cross linking your language or country versions of your pages. In which John said “I can’t think of any reason why cross-linking your language/country version…

Google Search Console’s performance report starting on May 13, 2022 now logs impressions for additional desktop features. One example Google gave was “top stories.” Google said you may see an increase in your desktop impressions when you filter by Go…

Google has quietly added a new search appearance filter to the performance report in Google Search Console. The new search appearance filter is named “translated results” and it shows you how many searchers accessed your site’s content when Google tran…

At Google I/O yesterday, Google announced a new report coming to Google Search Console named the video page indexing report. This report will be available under the index section in Search Console and will show you a summary of all the video pages Goog…