Category: Google Search Engine Optimization

Google Search Console may have improved the URL inspection tools view inspected page screenshot feature to show more of the page. Now it seems with the mobile view, Google is showing a rendering twice as long.

Google’s John Mueller said on Twitter this morning that word count is not a sign or factor for what Google considers to be thin content or unhelpful content. John wrote, “Word count is not a sign that a page is thin content.”

Earlier this month, Google said it might remove the word count reference from the best practices for your article pages help document in the Search Console news errors page. Well, it did, it removed the whole section and error around “article too short.”

This may be obvious to most of you, but Google’s John Mueller was asked if profile links, links in forums or social profiles if those links are enough to get you to rank in Google Search. John said no and left it at that, which is probably the best way…

Google has added a new HTTPS report within Google Search Console. This new report now shows you not just which pages are not served over HTTPS but also why they are not being served as HTTPS.

Google announced a lot of new features and availability around shopping and product experiences in Google Search yesterday. Google expanded eligibility for merchant listing experiences, added more structured data properties, and released new Google Sea…

Just like with Google’s consolidation of preventing spam on your site, Google did the same with its blog post on how to minimize A/B testing impact in Google Search. Google has repurposed that old blog post into an official help document in the Google …

Google’s John Mueller said something he normally does not say, the word “never.” He said Google will never penalize a site for not having an H1. John said this on Reddit, adding that it is good practice and low effort to have H1s but you won’t be pena…

Someone is looking to move to a new CMS where the site has 20,000 products on the front-end of the website. When the site switches to a new CMS, it sounds like the URLs will need to change. He asked if he could redirect 20,000 URLs.

Google has removed the datePublished “recommended” property from the fact check structured data documentation. Google said, “Currently, date information isn’t used in the Fact Check rich result.”

There is an interesting conversation on Twitter about Google crawling spikes and (1) if these spikes are global or on a per-site basis and (2) if the URL parameter tool going offline caused a global spike in crawling.

I am a week late with the monthly Google webmaster report because I was on vacation and these are a pain to put together. But it is important and I wanted to catch you all up on the changes with Google SEO, webmaster, and organic search over the past m…

Google has posted that it began upgrading some review-type results to product-type results in Search, and has been able to generate some new product type results. This started on August 22, 2022 and as a result, your Search Console performance and rich…

Google’s John Mueller was asked if a spike in crawler activity would be a sign that the helpful content update is rolling out. John said no, as expected because he said no to this question numerous times on previous updates.

I am wondering if the screenshots below are the new featured snippet callouts Google spoke about almost a month ago. You can see bolded callouts, multiple answers for a featured snippet block, and a newish design that looks a bit like the knowledge pa…

So many of you, including myself, are wondering why Google would make such a big deal of an upcoming update when the update itself is not that huge of a shakeup to the search results. There is an interesting back and forth between Glenn Gabe, an SEO c…

Google has updated its meta descriptions help documentation to provide five examples of how to improve your meta descriptions. This was added yesterday, plus Google did some formatting updates to the page.

Google’s Gary Illyes said on the last Search Off the Record podcast that Google can crawl certain sections of your site more frequently and also infer the quality of certain sections of your site differently.

We keep watching to see if this Google helpful content update is making some sort of dent in the rankings but so far, we are not seeing massive, Panda-like, ranking changes due to this update. No fear, Danny Sullivan said yesterday it is not yet done …

Ryan Levering who has been with Google for over 11 years working on structured data said on Twitter that the “growth of microdata is fairly stagnant.”