Category: Google Search Engine Optimization

Danny Sullivan, Google’s Search Liaison, said last week that the search company will issue additional clarifications around the acceptable or unacceptable use of AI to generate content for SEO purposes. In short, Google has already said you cannot use …

We’ve been seeing changes to the Google Search results in the European regions related to Digital Markets Act (DMA) comparison sites and hotels, etc. The Google Search team now posted about how the search experiences are changing with new rich results,…

Google has added a section to the use rel=canonical link annotations section of the canonical search documentation to clarify that rel=canonical annotations with certain attributes are not used for canonicalization.

Danny Sullivan, the Google Search Liaison, wrote on X, “Another thing to keep in mind is that some of the sites I’ve looked into, where someone thinks they have a helpful content issue — they’re fine.” Meaning, those sites may have seen competitors s…

We’ve covered Google saying E-E-A-T is not a ranking factor too many times here but have we covered EEAT not being a thing that factors into other Google ranking factors? That is what Google’s Search Liaison, Danny Sullivan said the other day on X.

Google’s John Mueller said on Reddit that you won’t get your Google search rankings back by simply disavowing toxic links from a Semrush report. He wrote, “You’re not going to get your rankings back by following Semrush’s report or by disavowing those…

Earlier this month, we reported on issues Google had with recipe search results. Some changes were made that seemed to resolve some of those issues, but then it seemed to have triggered new issues with the recipe carousels in the Google Search results.

Danny Sullivan, Google’s Search Liaison, posted again about the timing around recovering from the helpful content update. He essentially repeated what Google said back when it first was announced, that the classifier is always running to check if conte…

Google has updated its Web Stories documentation to explain where Web Stories can show in search. Google said Web Stories no longer will show up within Google Image Search, the carousel view and made some changes to where these Web Stories show within …

Google has made an update to its Google crawler (user agent) search documentation to change the references of “Bard” to “Gemini” because of the product name change. Google also clarified that Google Extended has no impact or effect on Google Search.

Over the past few days the SEO industry has been chattering it up about how a site received a Google Search manual action for unnatural links for a “legit guest blog” post. But when you look, this manual action only affected “some pages,” not the whol…

For the past few months now, Google has been saying there are big improvements coming to address some of the search quality issues we’ve all been seeing in the Google Search results. Danny Sullivan, Google’s Search Liason, wrote yesterday that these i…

The Google Search team has made a number of relatively minor changes to its JavaScript documentation and also removed much of the dynamic rendering documentation, as it has been deprecated as a workaround for many years now.

Danny Sullivan, Google’s Search Liaison, said we should expect to see more clarification from Google on its creating helpful content page, specific to the section “Get to know E-E-A-T and the quality rater guidelines.”

Google is sending some domain holders who were with Google Domains and who are automatically being migrated to Squarespace notices that their Search Console verification may go away. This is only if you do not host your DNS records with Google and you …

Google’s Danny Sullivan said on Friday, “We don’t confirm any of the things [page experience or core web vitals] as a direct ranking factor.” He added, “But to reiterate we look at many things not one thing and even the one thing might not be a direct …

Google might be having some weird bug with XML sitemap files that have hyphens within the final name. So if your sitemap file name is /sitemap-10.xml it will trigger a “couldn’t fetch” error, but using /sitemap10.xml with the same exact file will not t…

As expected, Google has finally released its updated SEO starter guide and it was cut down in a big way. Google said this update was aimed at making it work for someone first getting into SEO and less for an advanced SEO professional.

A couple of months ago, I documented how some Googlers have been removing some of their old posts (tweets) from X (Twitter). John Mueller from Google didn’t really comment on why back then (I asked) but yesterday he finally explained why he keeps remov…

Are you ready for the big Google Webmaster report – well, here is the February 2024 edition. This month, Google confirmed an issue with teetering in and out results over the weekend and with that fix, we saw the weekend Google ranking updates calm and…