Category: Google Search Engine Optimization

Google Merchant Center is now beta testing regional member pricing, where you can offer different member prices based on the shopper’s regions. This will essentially override the member price in the regional inventory feed.

I know, we just reported the page indexing report within Google Search Console is very delayed, about two weeks. Well, it is still delayed two weeks, I thought it would catch up by now, but it only got three days of data and then stalled again. And th…

Google has been saying that no one uses the LLMs.txt file, that Google won’t use it, that it can be useless, and you probably should noindex it if you do use it. Well, Google itself uploaded an LLMs.txt file for the Google Search Central portal.

Google has been saying that no one uses the LLMs.txt file, that Google won’t use it, that it can be useless, and you probably should noindex it if you do use it. Well, Google itself uploaded an LLMs.txt file for the Google Search Central portal.

It is already December, can you believe it and even crazier, I’ve been doing this for 22 years! Where does the time ago. In any event, we had some serious Google ranking volatility this month, especially over the Thanksgiving week/end.

It is already December, can you believe it and even crazier, I’ve been doing this for 22 years! Where does the time ago. In any event, we had some serious Google ranking volatility this month, especially over the Thanksgiving week/end.

Google’s John Mueller said having a 100MB video file on your home page won’t have a noticeable SEO effect. This was his response on a Reddit thread to the concern of having such a weighted-down file on your home page.

Google’s John Mueller said having a 100MB video file on your home page won’t have a noticeable SEO effect. This was his response on a Reddit thread to the concern of having such a weighted-down file on your home page.

As you know, Google finally launched custom annotations within the Google Search Console performance reports. Well, one issue we noticed is that it does not allow for adding annotations for data it does not have yet, like for today. Today, Google rolle…

Google Search Console’s page indexing report is delayed again, stuck at two weeks ago, November 17, 2025. This is a much longer than normal delay for this page indexing report, but it is just a reporting issue and it does not mean your site has any is…

Google’s John Mueller said that rewriting AI content by a human won’t change the site’s ranking in Google by default. Instead, he said, you need to rethink your whole content strategy and the purpose of the site.

A court document from the Department of Justice Google monopoly case shows Google internally discussed six different options for giving (or not giving) publishers control over AI usage. The options range from do nothing new to add options to opt out o…

Google’s Daniel Waisberg announced today at the Google Search Central event in Tel Aviv that Search Console will be gaining brand query filters. Plus, these filters will be AI-assisted, I am told.

Business Insider interviewed both SEOs and representatives from Google, Microsoft, and Perplexity on what it calls the “GEO rush.” The rush for SEO companies or other companies to sell GEO (AI SEO) related services. There are quotes from Danny Sullivan…

Cloudflare, which is used by around 20% of all websites (including this one), is having major outages this morning. Lots of site owners are concerned with how this may impact Google, Bing, and other crawlers. The truth is, these search engines have s…

For a decade now, Google’s John Mueller has been saying consistency is the most important SEO advice you can give someone. In 2025, he said it again, posting on Bluesky, “Consistency is the biggest technical SEO factor.”

Google seems to be rolling out the annotations feature within Google Search Console’s performance reports. This was a feature Google began testing in May and now it seems to be rolling out. I see it, so do many others in our community – do you see it?

Google has clearly documented how it tracks link clicks, impressions and positions for AI Overviews in this help document. But if you ever saw an AI Overview and interacted with them, you’d know that (1) when you click on a link icon, the citation card…

Google has updated the review snippet documentation to explain that site owners should avoid using multiple ways of indicating what’s being reviewed, the search company announced. This is to make it clear about how nesting in reviews and aggregate rati…

Google is reportedly working on a “fix” for the AI spam that routinely shows up within users’ Google Discover feed. Google issued a statement to the Press Gazette saying, “We’re actively working on a fix” for the fake AI spam stories showing up in Goog…