Google Merchant Center Adds Return Code Example With returnPolicyCountry
Google added returnPolicyCountry to the return policy code examples within the Google Merchant Center structured data document. This is because Google requires returnPolicyCountry for MerchantReturnPolicy.
Google Hijacks Restaurants Booking System Leading To No Available Reservations
Imagine you own a restaurant and you get all your reservations online through your booking system; you even tell people to book online when they call, via an automated message. But then, all of a sudden, Google decides to hijack that booking link and …
Google Updates Googlebot’s IP Addresses In JSON File Daily
Google has switched from updating its googlebot.json file, the file that contains the list of IP addresses Googlebot uses, from weekly to daily. Gary Illyes from Google said this was done based on feedback from the community.
Get Ready for Search Central Live Asia Pacific 2025
Hello 2025! (Yeah, we know, time flies!) We’ve had some exciting plans in the works for
Search Central Live (SCL) Asia Pacific this year, and we’re super excited to let you in on what
we’ve been up to. We’ve been listen…
Robots Refresher: page-level granularity
With the robots.txt file, site owners
have a simple way to control which parts of a website are accessible by crawlers.
To help site owners further express how search engines and web
crawlers can use their pages, the web standards…
Daily Search Forum Recap: March 14, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google began rolling out the March 2025 core update yesterday…
Search News Buzz Video Recap: Google March Core Update, Google AI Mode Concerns, Google 22% Growth & AI Search Engines Wrong
This week we covered Google’s March 2025 core update being released. Google responded to some complaints or concerns about Google’s new AI Mode. A study showed Google grew 22% over the past year…
Google March 2025 Core Update Is Rolling Out – Here Is A Deeper Dive
Google officially announced the rollout of the March 2025 core update yesterday at around 12:30 pm ET. This core update is expected to take up to two weeks to roll out. Google said this is a regular core update but did make a note about helping surface…
Google Ads WhatsApp Messaging For PMax
Google Ads now allows some advertisers to do messages, like add WhatsApp numbers, to their Performance Max campaigns. Previously, Google Ads added messaging for WhatsApp about a year ago, but not it is also available for PMax campaigns.
Google Tests Accommodations Carousel For Hotel Results
Google is now testing a new accommodations carousel in the search results for hotel-related queries. The new accommodations carousel shows up under the hotel pack.
Bing Tests New Copilot Answer Interface
Microsoft is testing a new Copilot answer interface and layout in the Bing Search results. Instead of the grid/block design, Microsoft is testing a more bullet point design, and when you hover over each answer, you get the sources overlay.
Google Brings Back Local Pack To AI Overviews
Google is once again showing a local pack in the AI Overviews, formerly known as SGE (Search Generative Experience). Google removed the local pack from those AI Overviews back in September 2023 after having a 5 pack during the early months of SGE. No…
Daily Search Forum Recap: March 13, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google says hotlinking protection is fine for search engines…
Google: Hotlink Protection Carve Outs For Search Engines Are Fine
Google’s John Mueller said that implementing hotlink protections with carve-outs for search engines are fine. He added that this is not really a thing sites do that much these days, stating it was a thing in 2010’s or so but not now.
Google Merchant Center Adds Bulk Request Review
Google Merchant Center has apparently added the ability to dispute and/or request a review in bulk. This does not work for all notices but it works for some and it can save you a lot of time, if the same disapproval is issued across a number of product…
Microsoft Advertising Tests Updated Reports Templates
Microsoft Advertising is reportedly testing a new reporting template design, which is refreshed and looks new to look at. The new design is under the reporting and then templates section of the Microsoft Advertising console.
Bing Ads Blue Local Business Tag & Other Labels
Microsoft is testing placing a new tag on some sponsored ads within the Bing Search results. This tag is in blue and says “Local Business,” which I guess helps promote local businesses near you.
Google Ads Search Max Spotted Again
Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the configuration and set up of Search Max with a beta label on it.
Daily Search Forum Recap: March 12, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google increased the negative keywords for PMax from 100 keywords to 10…
Google Ads Increases Negative Keywords For PMax Campaigns To 10,000
Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it to 100 keywords. We asked why only 100 back then. Well, Google listened to the ad community and increased that from 100 to 10,…