Category: Uncategorized

ShopIgniter released findings of research that showed Facebook posts with photos received the highest click-throughs in organic and the most engagement on the paid side compared to other updates like offers, questions, and more.

If you’re creating web pages of automatically generated text and snippets, you should be aware that Google can and will penalize you. And if, as a user, you find these types of pages in Google’s search results, you can send in a spam report.

A pastel Google Doodle today celebrates pioneering social worker Jane Addams, the first American woman to win the Nobel Peace Prize. The Doodle features Hull House, which provided social, educational, artistic, medical, and day care services.

Check out this huge collection of insights from leading brands and thought leaders in the earned media and digital marketing space on the rise of earned media, the future of search and SEO, mobile, content marketing, social, and metrics that matter.

Clients with small budgets often are expecting a lot more than their budget will actually pay for. Here’s how you can best manage client expectations from the outset in terms of time, tasks, budget, and establishing key performance indicators.

Confused about how Google Places is different from Google+ Local? You aren’t alone. Do you need one, both, or neither? Google hasn’t made it easy for small, local businesses to understand, and it’s left many frustrated. Let’s clear up the confusion.

Nine Bay Area Meetup Groups plan to converge on the SES San Francisco conference next week. Here, organizers of several of these groups share insights on good, bad, and ugly industry developments; budget priorities; and top tips for holiday success.