Google’s Knowledge Graph Gets Smarter With Comparisons & Filters

Google’s Knowledge Graph is a little smarter today with the addition of filters and a way to compare two Knowledge Graph items side-by-side. These are some of the Google search updates that the company announced today at a media event celebrating its 15th birthday, and explained in more…

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Google Reveals “Hummingbird” Search Algorithm, Other Changes At 15th Birthday Event

At a special event in the garage where Google was born, the company announced a new “Hummingbird” search algorithm is live and especially designed to handle complex queries. Google also announced a new design for tablets and phones, richer direct answers with comparison, a new song…

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Organic Vs. Paid: What $10 Million In Search Revenue For Hewlett-Packard Tells Us

It certainly isn’t the first look at the relationship between paid and organic search, but new a new study by Resolution Media and Kenshoo claims to put an end to the debate over whether paid search campaigns cannibalize organic revenue or add incremental value, even when organic visibility…

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Last Call – SMX East Starts Next Tuesday in NYC; All Access Conference and Free Expo+ Passes Available

Time is running out! Search Engine Land’s – SMX East conference begins next Tuesday in New York City. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, improve conversions and maximize your ROI. Invest…

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Google: SEO Problems, Solutions & Wishlists

When I was a little boy, my parents had an effective way of making me behave. They’d warned me that if I was rude, disobedient or messy, the bogeyman would come and get me. I never saw a bogeyman or even knew what one looked like — but my imagination ran wild over this terrifying…

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4 Paid Search Strategies To Advertise Your Entire Product Catalog

Over the last half decade, consumers have increasingly turned to search as an integral step in their purchase cycle. The convenience of online shopping, ability to quickly compare prices, and the wide selection of products and brands have fostered a hi…

Apple Maps Sends Two Users Driving Across An Airport Runway

Despite some observers saying that Apple Maps on iOS 7 is better than Google Maps, that’s definitely not the case for anyone trying to drive to the Fairbanks (Alaska) airport recently. As the Alaska Dispatch newspaper reported on Tuesday, Apple Maps has sent out-of-towners driving dangerously…

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For Google’s 15th Birthday, Search “Google In 1998″ For A Flashback

Google turns 15 this week — celebrating its official birthday on Friday. But it already is gearing up for the celebrations with a special easter egg. Search for “google in 1998,” and you’ll see how Google used to look back then, in the year of its birth. The head of…

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