Now “Undo” Google AdWords Changes From Change History Reports
Taking action after a completing a test in Google AdWords may just have become a whole lot easier. An new “undo” button was spotted last night in the Change History reporting by Heather Cooan, director of client services at Clix Marketing. Here’s a screenshot from Heather’s…
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Mark Traphagen Creates Virante AuthorRank
Honestly, I am not a fan of tools that measure your reach or popularity but with social and authority becoming more of a factor…
Heaven’s Gate Still Spamming Google Even After Mass Suicide
Hacker News thread points out that heavensgate.com is still live after 16 years. Heaven’s Gate was a religious group/cult where
Google Places For Business Adds Reviews Section
Google announced that Google Places for Business has added a new section for business owners to manage and respond to reviews left on their Google Maps business listings.
Google said:
Today…
How to Use Images in Your Link Building Campaigns
You should make images a part of your link campaigns. Here are some tips on what make a good image (and a bad image), some publishing guidelines, where to find images, how to use them legally and responsibly, and a couple helpful photo tools.
Google Maps Gets Street Views For 16 International Airports & Other Transit Locations Across The Globe
In time for the holiday travel season, Google Maps now includes street views for a number of transit locations across the globe. Yesterday, a post on the Google Maps blog claimed the site has added street views for 16 international airports, more than …
Linksgiving: 10 Things To Be Thankful For This Year
With Thanksgiving just two days away, I thought it was only fitting to discuss what I think we should all be thankful for this year when it comes to link building. After all, with the surge of updates, algorithm shifts, and keyword reporting changes that have happened in the past year, it’s…
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The 4 A’s of Killer Conversions
Understanding the 4 A’s of visitor awareness can produce the same phenomenal conversion rates enjoyed by the top converting sites. Here’s how to transition your visitors through the 4 A’s of conversion: Awareness, Attention, Attraction, and Action.
Google’s Matt Cutts: Why Google Use To Only Crawl 100 Links Per Page
Google’s Matt Cutts posted a video answering the old question…
How to Convert One-Time Customers Into Repeat or Lifetime Customers
Getting the most out of your seasonal high tide can be exciting, but don’t neglect what lies ahead: the slow season. Here’s how to maintain holiday momentum and foster lifetime customers using a mix of social media, remarketing, and email.
Google’s Eric Schmidt Tells iPhone Users How to Switch to Android
Google Executive Chairman Eric Schmidt wrote a rare and lengthy Google+ post by Schmidt over the weekend, giving the Apple community a comprehensive guide on to how to flee to his company’s products. Not that they’re likely regular Google+ users…
New Google Newsstand App Replaces Play Magazines, Currents
Google has released a Google Play Newsstand app for Android. The new arrival replaces Google Play Magazines and Google Currents to provide a one-stop shop for digital news feeds and magazine in a single, seamless feed.
SearchCap: The Day In Search, November 25, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 5 Trusted Accounts Every Local SEO Should Have As local marketers, most of us know how to set up a Google Places fo…
5 Trusted Accounts Every Local SEO Should Have
As local marketers, most of us know how to set up a Google Places for Business account or create a Facebook Page. But, these are not the only accounts you should be creating in order to get the full benefit of your local SEO campaign. Below are five tr…
Twitter TV Ads Launches Conversation Targeting
Twitter has added another feature to its TV advertising suite called “conversation targeting” – a way for brands to reach people who are having conversations around certain television shows. The feature is currently available the U.S. and the UK.
Google’s Matt Cutts: We Dropped The 100 Links Per Page Guideline But We May Take Action If It Is Too Spammy
Google’s Matt Cutts posted a video explaining why Google no longer has that 100 links per page Webmaster guideline. In fact, the guideline was dropped well before 2008 but SEOs and webmasters still think having over 100 links on a page is something that may lead to a penalty. The truth is,…
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Google Trusted Stores Now Integrates With AdWords, Shows StellaService Ratings In US
Today Google formally announced several updates for Google Trusted Stores, the free ratings service Google launched in 2011, just ahead of Black Friday and Cyber Monday. AdWords Seller Ratings Integration Google Trusted Stores is now among the services that help to power seller ratings, which show…
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Covario Named 2013 Search Agency Of The Year By OMMA Third Year In A Row
OMMA (Online Media, Marketing and Advertisting) Magazine has named Covario the 2013 search agency of the year for the third consecutive year. According to a release posted on the agency’s website, Covario was recognized for, “its ‘smarter approach’ to delivering…
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97% of Top U.S. Retailers Not Following Mobile Redirect Guidelines [Study]
A hundred top U.S. retailers were examined to see if they were following Google’s guidelines for mobile redirects. Ninety-seven percent were missing Google’s required redirect header values, 67 percent had multiple irrelevant redirects.
White Ribbon On Google’s Homepage Helps Raise Awareness For UN’s Campaign To End Violence Against Women
Today’s white ribbon on Google’s homepage is in support of the United Nation’s International Day for the Elimination of Violence Against Women. The ribbon image links to the www.UNWomen.org End Violence Against Women webpage, offering visitors a brief overview of the…
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