Google Site Command Temporary Issue Due To Domain Clustering
As I reported yesterday at Search Engine Land, the site command may be a bit buggy for you right now and may not be resolved for about a week.
In short…
Google Pushed Out The Major Penguin Update (v2.0 #4)
As I reported last night at Search Engine Land, Penguin 2.0 / 4 is now live – this is the next generation Penguin update. As Google’s Matt Cutts added, this impacts 2.3% of English queries and also impacts other languages but the percentage depends on …
Website Lost Rankings in Google? Say Hello to Penguin 2.
We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3% of English-US queries are affected to the degree that a regular user might notice. The change has also finished rolling out for other languages world-wide. The scope of Penguin varies by language, […]
Programming Data Collection for SEO Research
Last month I showed you three tricks I use when gathering data on websites. I used these techniques to download web pages into a local folder. In and of themselves, these procedures are not SEO; however, a search engine optimization professional working on a large or enterprise website ought to…
Please visit Search Engine Land for the full article.
Google’s Hunger For Structured Markup
Google is keen for structured markup — to put it mildly. In the not-too-distant past, I wrote about Google’s Data Highlighter for event data, a tool which allows webmasters to indicate structured data for events without having to actually mark up the site’s HTML code. It has the…
Please visit Search Engine Land for the full article.
The Myth of Content Marketing, the New SEO & Penguin 2.0
Content marketing isn’t the “new SEO” – or even new. Have you been drinking the Kool-Aid and not spending enough time on your search optimization? Here are 12 things you should check with the arrival of Google Penguin 2.0 and more changes coming.
Welcome To The Mobile Era Of Search
It’s rare when you can pinpoint the moment of a major game changer for an industry to a single day. Usually, these shifts happen over time; and then one day, you look back and realize how momentous a particular event really was. For paid search, there have been many catalysts that have accelerated…
Please visit Search Engine Land for the full article.
Using Multipliers Effectively in AdWords
The ability to start with a keyword bid and layer on increases or decreases in aggressiveness based on conversion rate of different user groups is a fantastic development for AdWords advertisers. Make sure your bidding strategies can cope.
Congrats Doodle 4 Google Coming Home Winner: Sabrina Brady
If you visit Google today, on their home page is a special Google Logo, aka Doodle, created by Sabrina Brady of Sparta…
How #ifihadglass Can Check To Pick Up Google Glass
As you may have heard, #ifihadglass winners are now being notified slowly that they can schedule a time to pick up Google Glass in NY or California. Google announced on Google+, “Over the next few weeks…
Google Penguin 2013: How to Evolve Link Building into Real SEO
SEO used to be about tuning a website for optimal consumption by spiders. Today’s SEO is about earning recognition, social spread, and backlinks. Here are practical activities that need to be done every month to achieve real SEO results.
How Will Enhanced Campaigns Effect AdWords’ Conversion Optimizer?
The deadline to switch to enhanced campaigns is fast approaching. How will campaigns that utilize Conversion Optimizer be affected? Will this powerful tool continue to function when you combine device targeting and start applying bid multipliers?
How Will Enhanced Campaigns Affect AdWords’ Conversion Optimizer?
The deadline to switch to enhanced campaigns is fast approaching. How will campaigns that utilize Conversion Optimizer be affected? Will this powerful tool continue to function when you combine device targeting and start applying bid multipliers?
Doodle 4 Google 2013 Winner’s Best Day: When Her Dad Came Home From War
Today’s Google Doodle was created by a 12th grade Wisconsin student in honor of her best day: the day she was reunited with her father who returned home after 18 months of service in Iraq. It is the winner of this year’s Doodle 4 Google competition.
Google Penguin 2.0 Update is Live
The much anticipated next generation of Google Penguin went live this evening. Google’s Matt Cutts announced the algorithmic update will affect 2.3 percent of English U.S. queries and significantly larger impact on spam than the original Penguin.
Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live
The fourth release of Google’s spam-fighting “Penguin Update” is now live. But Penguin 4 has a twist. It contains Penguin 2.0 technology under-the-hood, which Google says is a new generation of tech that should better stop spam. Matt Cutts, Google’s head of search spam,…
Please visit Search Engine Land for the full article.
SearchCap: The Day In Search, May 22, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DoubleClick Search Tools To Migrate To Enhanced Campaigns Now Out Of Beta The custom toolset Google designed to hel…
DoubleClick Search Tools To Migrate To Enhanced Campaigns Now Out Of Beta
The custom toolset Google designed to help DoubleClick search users migrate to enhanced campaigns has come out of beta. The tools are designed to guide users in identifying similar campaigns that target different devices and merge them into one enhanced campaign in five steps: Identify campaigns…
Please visit Search Engine Land for the full article.
Site Command Limited To 30 Results? Google Says A Temporary Domain Clustering Bug
Over the past day or so, we’ve been seeing reports that some of us can replicate ourselves, where the site command (i.e., site:www.domain.com) in Google was limited to only showing 30 results. The rumors were that with the recent domain clustering change Google pushed out this week has…
Please visit Search Engine Land for the full article.
2013 Doodle 4 Google Winner Showcases Heartfelt Reunion Between A Soldier & His Daughter
The 2013 Doodle 4 Google National winner was announced today on Google’s Official Blog. Selected out of 130,000 submissions based on the theme, “My Best Day Ever…”, the winning drawing by Sabrina Brady of Sparta, Wisconsin tells the story of being reunited with her father…
Please visit Search Engine Land for the full article.