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If you’re working hard on cleaning up a site that’s been hit by Google Penguin, don’t despair! While Penguin recovery is possible, it is difficult. Here are five reasons why your site isn’t recovering rankings in the search results.

Finding a new job is a two-way street. It’s a marriage. The decision to work together is just as much the job seekers’ as it is the employer’s, Before you say yes to your first offer, here are some things to look for when evaluating your next gig.

Bing Ads Express is going away July 30. Meant to be a managed service, of sorts, for local businesses, the Bing Ads product, which launched last October, leveraged an automated system that oversaw paid search campaigns for Express customers.

Not every brand has the cult following that Harley-Davidson has boasted for decades. However, brands can take a few pages from Harley’s book on creating a culture around their brand or products that speaks to current and potential customers.

Using Event tracking to measure interaction and conversions on your website is beneficial for getting a better understanding of how your users engage with the content and features of your website in a much more advanced way than standard reports.

Use the power of data for good, not optimization for optimization’s sake. Conversion rate and position do have a correlation; every action has an equal and opposite reaction; and remember to focus on the business problem you’re trying to solve.