Category: Uncategorized

If you’ve invested a lot of energy and money into content marketing and the results aren’t meeting expectations, perhaps the reasons that led to this failure are apparent. If not, here are six possible explanations for your content marketing woes.

You must consider responsive design for your business and clients. It will make your website visitors (and clients) happy, and help you reach the full potential of results from your online marketing. Here’s where and how to get responsive.

Searchmetrics studied the Universal Search results for millions of keywords over the course of a year to gauge what has changed in Universal Search and how. Videos were the most common type of Universal Search result, with YouTube dominating share.

When your social media campaign attracts the attention of Google’s chief spam fighter Matt Cutts, it usually isn’t a good sign. That’s what happened after a company sought sponsored posts from bloggers to promote Internet Explorer for Microsoft.

It’s not so much if you add user experience to your process, but when you add UX that makes the most impact. The key to success is focusing on solving a problem from the users’ perspective, instead of the marketing or technology perspectives.