Search In Pics: Google Burgers, Android Dress Up & Inflatable Android Robots
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google At Unilever: Source: Google+ Android Dress Up: Source: Google+…
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More On Google Sandbox 2.0
A couple weeks ago we brought up some conversation on the black hat forums around a new Google Sandbox.
The Google Sandbox dates back to 2004 where new sites would sit in a hold pattern, i.e. a sandbox…
Don’t Let Your Competitors Close You Down On Google Maps
It seems like the public is becoming aware of an issue that we’ve been discussing for over five years now…
Video Recap of Weekly Search Buzz :: July 11, 2014
This was a really sloppy video, I apologize in advance but I slept 3 hours last night and had an important call in-between. Anyway, I cover the Google updates that were unconfirmed from June 28th and July 5th. I discuss how 410 sites can also pass pe…
Google Panda: Understanding the Technical Inner Workings
How does Google’s Panda algorithm work? No doubt things have changed since the Panda patent was written, but it provides some valuable insight in URL- and group-level ranking factors to consider, and how to avoid and overcome Google’s Panda.
New Google AdWords PLA Test Groups Products By Price
This could get interesting. Last month, we saw Google running a test that ranked product listing ads (PLAs) by ratings and reviews in search results. Now, a new test groups and ranks products by price. In the screenshot below, provided by CPC Strategy, PLAs are grouped in two pricing stacks —…
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New AdWords Quality Score Info: What You Need To Know
By now, you’ve probably seen (or at least heard about) Google’s recent video and new white paper about Quality Score in AdWords. In fact, when I first heard about the updated Hal Varian video, I was a bit surprised, given that Google hasn’t bothered to update it for about five years!…
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Google Solicits Feedback On Right To Be Forgotten
Google’s implementation of the EU’s new Right To Be Forgotten mandate has been difficult, to say the least. Which is why Google may have decided to now solicit feedback on their implementation through a new Advisory Council. Google released a page at google.com/advisorycouncil that is…
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3 Tests to Determine if Mobile Ads are Right for Your Online Store
Mobile is big, and getting bigger. But are mobile search ads a good investment for your site? Ask these questions to help determine your potential for mobile success, and Google Analytics reports you can run to help answer those questions.
Google Speaks About Difficult Decisions In Implementing “Vague & Subjective” Right To Be Forgotten
Writing today in the Guardian, Google’s chief legal officer David Drummond spoke to mistakes Google made in removing some links last week under the EU’s new Right To Be Forgotten mandate as well as the difficulties in implementing the law, including naming some criteria where removals…
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SearchCap: Yelp’s Leaked Documents, Bing Movie Times & YP’s MyBook
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Leaked Documents Show How Yelp Thinks It’s Not Getting Screwed By Google Yelp may once again feel Google is robbing it of its fair share of search traffic,…
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Searching Movie Times? Bing Scores 100% For Showtime Results, Google Only 70%
Looking for the next showing of “Jersey Boys”? If you’re searching for movie times, chances are you’ll have better luck finding them on Bing than searching for a movie on Google. After the producers for the documentary “America: Imagine the World Without Her”…
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MarTech: The Marketing Tech Conference – Special Low Rates Expire Tomorrow!
Search Engine Land parent company, Third Door Media, Inc. introduces MarTech, a conference for people pioneering the field of technology-powered marketing. View the agenda for session descriptions & the speaker roster. Join us August 19-20 in Boston to learn how technology can transform your…
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How Local SEO Automation Delivers Results for Multi-Location Businesses – July 15 Webcast
Digital Marketing Depot presents “How Local SEO Automation Delivers Results for Multi-Location Businesses” this Tuesday, July 15 at 1 PM EDT. Bill Connard of Rio SEO will discuss the planning, execution, measurement and ongoing optimization needed for effective local SEO. We’ll…
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YP’s “Mybook” Makes Local Search More Social
Local search provider YP has been investing in its mobile app, doing brand advertising and generally seeking ways to better compete with rivals such as Google, Foursquare and Yelp. It doesn’t have the reach of Google or the content of Yelp but with its mybook feature the company may have…
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Should You Gate Content? The SEO Implications
Content marketing is the hot topic these days, but lead generation marketers are faced with a conundrum: How do I get the visibility for my content via organic search while at the same time capturing leads? Are SEO and gated content mutually exclusive? There’s no magic answer to this…
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How to Implement an Engaging Content Marketing Plan for the Finance Industry
How many times have you heard that finances are dull and boring and no one wants to read about them? Wrong. It doesn’t have to be that way. Here’s how to create engaging content surrounding the financial industry.
4 Ways to Maximize Agency Relationships
Generating positive returns and getting things done should be motivation for brands and agencies. Ensuring this happens involves effort from both sides. Sometimes a little relationship maintenance is needed to take things to the next level.
Google Maps UFO Pegman Makes An Appearance Again
Google Maps posted on their Google+ page that yesterday was the 67th anniversary of the Roswell UFO incident. To celebrate, they linked to area 51 on Google Maps.
Yes…
Marcia, An Old SEO Forum Personality, Passes
Marcia, a personality many of you may remember from the various forums, including WebmasterWorld and many other SEO forums, has passed away earlier this week…