Google Testing Dropping Local Carousel
Pete Meyers spotted another Google test and posted it on the Moz Google+ page…
Google AdWords Website Call Conversions
Yesterday…
What Marketing Executives Say About Content Targeting
A new study shows that most marketers believe they should be producing smaller amounts of more researched content – but are they following through with this strategy?
The Telegraph Mysteriously Removes “Right to Be Forgotten” Stories
As part of its effort to combat the so-called “Right to Be Forgotten” rulings, reports say the Telegraph has written stories about the stories it removed.
Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve – August 21 Webcast
Digital Marketing Depot presents “Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve” on Thursday August 21 at 1 PM EDT. Join speakers Autumn Tyr-Salva and Jose Santa Ana of Message Systems, as they illustrate how email marketers…
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Google Launches Ability To Track “Website Call Conversions” In AdWords
Today, Google launched a what’s likely to become a popular new feature for many AdWords advertisers. Website call conversions allow advertisers to track calls that occur after a user arrives on a web site from an ad click. A code snippet dynamically inserts a Google forwarding number on the…
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Worried About Pigeon? Just Keep On Truckin’
Pigeon has rocked the local SEO world. How should we respond to Google’s new local search algorithm update?
The post Worried About Pigeon? Just Keep On Truckin’ appeared first on Search Engine Land.
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Yahoo Recovers From Search Share Low in June
Yahoo saw an incremental increase in its search share in July, according to comScore data, which brings it back from its lowest score ever. But it’s still down more than a percentage point year-over-year, and critics of Yahoo CEO Marissa Mayer are speakin
Google Penalizes Link Networks In Europe & Germany Over Weekend
Yesterday morning, @gfiorelli1 notified me of that Google has “launched a massive amount of links manual penalization emails” specifically in Spain…
Goodbye, Exact and Phrase Match Keywords. Now What?
While this change takes some control away from advertisers, there are other places to concentrate that can lead to bigger changes and have more impact on campaigns.
Google Targets Two European Link Networks Yesterday Morning
Over the weekend, Google has sent out mass link penalty notifications throughout Europe for those sites partaking in specific link networks with the goal of manipulating their rankings in Google. Google’s Johannes Mehlem posted on Twitter that Google has “taken action on one European…
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HubPages Acquires Squidoo: Content Migration To Begin Within A Few Weeks
Seth Godin, the founder and owner of Squidoo, announced the social content platform, has been acquired by HubPages. Squidoo was founded back in 2005, where users can create “lenses” of topics and content. Back in 2007, we did a Q&A with the founder and then in 2011 Panda hit, which…
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Survey Says: Stop Making Assumptions About Your Content
Don’t just assume why your content is or isn’t working – to really understand what’s working and what’s not, marketers need to dig in, get their hands dirty, and ask the right questions.
The Ultimate “Back to School” Sale – Save with SMX East Early Bird Rates
Enroll in SMX East and your search marketing campaigns are certain to make the grade. The SMX East program covers the 3 “S”s – SEO, SEM, social media marketing – ensuring you drive more traffic, conversions and sales from your internet marketing efforts. Focused on paid advertising? We’ll help you…
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Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile
If you thought people started their shopping on mobile then turned to their laptop or desktop to close the sale, you’re mistaken. How consumers are negotiating the last mile of the purchase process.
The post Study: Consumers Increasingly Turn To Mobi…
Google Birthday Doodle Shows Your Age In Seconds
Google started showing personalized birthday Doodles to logged in users back in 2010. But one thing they promised was to never show your age in the Doodle. Well that has gone out the window…
Negative SEO Extortion Emails: Are Your Concerned?
As you may have heard, last week, many SEOs, including Dan Petrovic, Steve Webb and George Zlatin received extortion emails from an alleged SEO claiming they will perform negative SEO on their site if they do not pay up $1,500.
The email starts off re…
Google Ranking Returns 30 Days After Domain Expired
A WebmasterWorld thread has a webmaster who was kind enough and not embarrassed enough to share he let a domain name of his expire, which resulted in his site being removed from Google and then a month of really bad rankings. He shared his story so th…
Google AdWords Paintball & Other Dangerous Weapons Ban
In less than a month, Google will be banning the advertisement of airsoft guns, paintball guns, bb guns and gun scopes, ammunition, ammunition clips or belts in September.
Google posted a preview of the change to their policy…
Link Building: The Art of Persuasion
The most important thing you can ever do when trying to build a link on a site is to be persuasive. What does that mean and how can you achieve it?