SearchCap: Bing Keyword Spamming, Google AdWords Mobile Ad Extensions & iPhone 6 Search Features
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Begins To Roll Out New Benchmark Reports Google Analytics announced today its new benchmark report…
Marin Software Adds Support for Russia’s Largest Search Engine
Advertisers can now analyze, report on, and automate paid search campaign bidding for Yandex through Marin Software’s advertising platform.
Google Analytics Begins To Roll Out New Benchmark Reports
Google Analytics announced today its new benchmark reports will be rolling out over the next few weeks, allowing users to compare their results to industry standard acquisition and engagement metrics. According to the announcement, users can select rep…
Content Is King in SEO, But User Signals Are Also “Crucial” [Study]
In addition, Searchmetrics’ 2014 SEO Ranking Factors and Rank Correlations report finds the quantity and quality of backlinks remain critical.
Google To Start Bumping Ad Copy For Extensions In Mobile Search Ads
When Google added ad extensions and formats to the Ad Rank formula last fall, the company essentially put a neon sign flashing “Ad Extensions Increase Click Through Rates” in that store window you walk by every day. Now, in another sign of the rise of ad extensions, Google has announced…
Please visit Search Engine Land for the full article.
Google’s AdSense for Shopping Takes PLAs to Retail Sites
Product Listing Ads (PLAs) can now be displayed alongside contextually relevant results, which will help advertisers connect products to interested shoppers and better monetize traffic.
Dare to Hack Data With Bing at SES Denver
At SES Denver on October 16, Bing’s John Gagnon will discuss the importance of using the right data as opposed to just big data.
Google: We’re Working On A Solution To Refresh Penguin Faster
We know webmasters, especially those impacted by Penguin 2.1 are getting really anxious. It has been 11 months and 6 days since the last complex to refresh Penguin and it is taking them time.
Google confirmed a few newish items around Penguin and what …
Rejected From Google News? Must Wait 60 Days Before Applying Again.
This is probably old but I’ve never heard it before… If your news web site is rejected from Google News, you cannot resubmit it for inclusion again for a 60-day period.
A Google News Help thread has Google’s Stacie C. saying that in the thread…
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Newest AdWords Editor Supports App Install Ad Campaigns
The latest AdWords Editor is now available for download. Version 10.6 supports Google’s mobile app install ad campaigns announced earlier this year. Advertisers can create app install ads and manage campaigns in Editor, but will need to create any new app install campaigns in the AdWords. A…
Please visit Search Engine Land for the full article.
Bing Released A URL Keyword Stuffing Spam Filtering That Impacted Three-Percent Of Queries
Igor Rondel, the Principal Development Manager of the Bing Index Quality, posted on the Bing Search Blog news that they released a spam filter a “few months” ago that impacted about 3% of all search queries. The spam filter was aimed at URL keyword stuffing. Igor Rondel it targeted…
Please visit Search Engine Land for the full article.
Search Preview In Apple’s iOS 8 Coming To The iPhone In One Week
Apple announced the new iPhone 6 and 6 Plus and announced iOS 8, the new mobile operating system for Apple devices, will be available September 17th, a week from today. Here is a preview of some of the new search features within iOS 8 including Bing re…
SEO and PPC Need to Stop Being Enemies
If SEO and PPC worked together, marketers could do their jobs much better – and make a lot more money for their companies.
Tackling AdWords’ New Default Close Variants Matching Behavior
Contributor Benjamin Vigneron explores the new default behavior and finds an efficient negative keyword strategy is more important than ever.
The post Tackling AdWords’ New Default Close Variants Matching Behavior appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SMX Social Rates Increase Saturday; Register Now & Save $300!
Attend SMX Social Media Marketing for two days of top-shelf tactics, invaluable networking opportunities and insightful keynotes. Super early bird rates expire this Friday. Register now to secure your spot and save! The SMX Social agenda has the tactic…
Google AdWords Editor 10.6 Now Available
Google quietly announced on Google+ that the Google AdWords Editor has been upgraded from version 10.5 to version 10.6.
Currently, the release notes do not have any documentation on version 10.6…
Google Webmaster Academy Now With 22 Languages
Just a few months ago, Google revamped Google Webmaster Academy as a resource for new webmasters to get acquainted with Google.
Now, Google is bringing that content to 22 other languages.
Google announced this on Google+ saying:
Today…
Google Indexing & Ranking Google Search Results
Google is pretty clear about not wanting to have search results listed in their search results, they have been since at least 2007. So why is Google indexing and ranking their own search results…
Bing Ads Enhances Geo-Targeting for Increased Relevancy
Bing Ads’ updates to its location targeting tools will help advertisers refine and define their geo-targeting for PPC.
SearchCap: Google EU Antitrust, Google Algorithms & Third-Party PLAs
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Brings PLAs To Third-Party Sites Like Walmart.com Today, Google announced it is extending its popular produc…