How to Work When Nothing Seems to Work
Even the toughest clients want the same results that you do; the drive to strategic success in search is often wrought with missed directions.
Chasing Google Changes to Authors and HTTPS
In our haste to leverage the newest way to make ourselves just a little better looking than the next guy, do we often miss the point of Google’s actions?
Google+ Photos Notifications For Use On Google Maps
Last week we reported that public Google+ photos may be used on Google Views for Maps automatically.
One of the questions I thought was how would I know if Google did use my photo or not…
Only 11% Say Negative SEO Never Works In Google
Back in June we asked you guys to fill out a poll asking if you’ve tried negative SEO and if it worked.
We have over 300 responses to our poll and I wanted to share the results with you…
Google Webmaster Tools Notifications For Next Steps On Improving Your Site
Google is sending out a new form of notifications via Google Webmaster Tools, one you may get after you verify a new web site in Google Webmaster Tools for the first time…
Google AdWords Improves Bulk Uploads Features
Google announced on Google+ improvements to their bulk workflow features within the AdWords interface…
Last Call – SMX East Starts Next Tuesday in NYC; All Access Conference and Free Expo+ Passes Available
Search Engine Land’s – SMX East conference begins next Tuesday in New York City. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, improve conversions and maximize your ROI. Invest in attending…
Please visit Search Engine Land for the full article.
Accidents Are Great for Link-Building
Link-building is often the result of a deliberate action and seldom something accidental. However, accidents and deliberate accidents have proven to attract great links that result in great Google ranking.
Beware: Google Penguin 3 Imminent in 2014
It’s guaranteed you’ll hear a lot about “Penguin 3” from seo experts over the next few months. It’s not something you want to experience for yourself. Here’s my take (from the UK)….
Observation on Traffic Declines and Ranking Fluctuations in Google SERPS
When can your site be 100% RELEVANT and 100% NOT RELEVANT? When Google flicks a switch…. that’s when.
Google Censoring Negative Predictive Searches in Celebrity AutoComplete Results in the UK
Is Google censoring autocomplete suggestions on celeb searches in the UK? You decide…
Programming Note: Rosh Hashanah 5775 : Offline Stories
Tonight is Rosh Hashanah, the Jewish New Year.
Since I am Jewish and observant…
SearchCap: Google AdWords Inventory, EU-Google Antitrust & MapQuest Commute App
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Now Lets Travelers Know When Flight Prices Drop Google is helping travelers save money with a new Now card t…
Google Now Lets Travelers Know When Flight Prices Drop
Google is helping travelers save money with a new Now card that tells users when a price has dropped on a flight. According to this Google+ post, you can tap the card to display the Flight Search info and book your trip from there. It only works if you’ve searched Google Flights on the…
Please visit Search Engine Land for the full article.
Google’s New Structured Snippets Pull Facts Into a Page’s Search Results
This week Google introduced “structured snippets,” which demonstrate yet another way Google is extracting Web page information and displaying that in its search results. This time, the added data (which Google calls “facts”) will show up on a Web page’s s
MapQuest’s New Commute App Helps Optimize Drive Times
MapQuest has introduced a new app for Google Play and iOS: “Commute.” Just as the name suggests, it’s a stand-alone app intended to help drivers manage and optimize their daily driving to and from work. Commute is the third stand-alone mobile app produced by MapQuest. The others…
Please visit Search Engine Land for the full article.
Enterprise Digital Analytics Platforms – New Market Intelligence Report
Our sister site Digital Marketing Depot released a new Market Intelligence Report, “Enterprise Digital Analytics Platforms 2014: A Marketer’s Guide.” Digital analytics play a crucial role in nearly every enterprise’s digital marketing strategy, not only for tracking and…
Please visit Search Engine Land for the full article.
Samsung Vs. Apple In PLAs: Advertisers Spent 3X More On IPhone Ads Than Galaxy In Q2
Mobile device advertisers spent $26.4 million on Google product listing ads in Q2, according to new data from AdGooroo, which looked at 339 mobile device-related keywords. Apple iPhone-related keywords accounted for 45 percent of total spend on PLAs an…
Cortana Makes Her Way to Windows 9
Microsoft will bring the digital assistant to desktop users in an effort to provide a more “mobile”-like experience on all platforms.
Official: Google Expands Local Inventory And Store-Only PLAs Beyond The U.S.
Last fall, Google introduced local product listing ads, which it is now calling “local inventory ads”, in the U.S. This week Google officially announced support for local inventory ads in the UK, France, Germany, Japan and Australia. These are product listing ads (PLAs) from nearby…
Please visit Search Engine Land for the full article.