Why SEOs Need To Stop Automating Email Outreach For Links
Link building is a time-consuming process, so it may be tempting to take shortcuts. But email outreach is one area where you should always invest the time.
The post Why SEOs Need To Stop Automating Email Outreach For Links appeared first on Search Eng…
Penguin Recovery: Should You Be Removing Links or Just Disavowing?
If you’ve been hit by Penguin, do you need to remove all your unnatural links, or is it enough to use Google’s disavow tool?
Google May Add Mobile User Experience To Their Ranking Algorithm
At Search Marketing Expo East, Google engineer, Gary Illyes talked a lot of user experience and that webmasters really need to focus on that. Over the past week or so, I asked Google about this and tried to understand why Google stressed this point so …
Call Gap: Survey Finds 54 Percent Of Search Marketers Don’t Track Phone Conversions From Search Campaigns
How important are offline phone calls to search marketers? Google has reported that 70 percent of mobile searchers have called a business directly from search results. BIA/Kelsey estimates inbound phone calls from mobile search will grow from roughly 4…
Google Now Reminds You To Pay Your Bills
Google announced that you can now search Google for when your bills are due and in addition, Google Now will place reminder cards in your Google mobile app as a reminder as well. You can search or speak your search for [show me my bills] or [my bills d…
Google Custom Affinity Audiences
Google announced a new targeting option for the Google Display Network named Custom Affinity Audiences.
Custom Affinity Audiences enables advertisers to create audiences that are more tailored to their brands, compared to Google’s current broad…
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Google Now With Bill Payment Reminders
Google announced on Google+ that they can now remind you to pay your bills via Google Now. Plus, if you search for [Show me my bills] or [My bills due this week] and you have emails in your Google account with bills…
Google Processes Link Disavow Files Automatically, Without Human Review
The disavow tool is a very popular SEO/webmaster product from Google these days but don’t be mistaken, humans at Google are likely never going to look at your disavow file manually. Google says that generally they are processed completely automaticall…
Google Testing New Local Interface In Web Search Results
Max Minzer posted on Google+ a screen shot of a new user interface Google is testing for local results within the web search results. We spotted something similar back in August where Google was dropping the local carousel from the search results with…
The Evolution of SERPs and User Behaviors
User behavior is changing almost as quickly as Google updates its algorithm. What can we learn about users’ behavior on a SERP that we can use in our marketing strategy?
SearchCap: Google In The News, Bing Movie Carousel & Google PageRank Dead
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Shows What’s Playing At The Movies, In Remake Of Google’s Own Film Carousel Bing has a new way of showing you what’s playing in your local…
Please visit Search Engine Land for the full article.
Bing Shows What’s Playing At The Movies, In Remake Of Google’s Own Film Carousel
Bing has a new way of showing you what’s playing in your local theater, a “carousel” format that lets you browse what’s playing. If you think you’ve seen this before, you have. It’s how Google already does it. The Movie Carousel A search for something like…
Please visit Search Engine Land for the full article.
SPONSOR MESSAGE: Test your social marketing intelligence – you could win a free trip to SMX Social!
Enter the first annual SMX Biggest Social Geek Contest, sponsored by Marin Software, and see how you stack up against your peers. Take the SMX Social Media Marketing quiz. First prize is a trip to SMX Social in Las Vegas and your choice of an iPad mini…
Drop the Beat: Bing Adds Song Lyrics to Search Results
Bing’s new function allows instant access to the words to your favorite songs without needing to click around to find the right link.
Yahoo Says Goodbye, ZEEF Says Hello
Human-curated directories have long been a staple of the internet, but ultimately they’re very hard to scale. See how newcomer ZEEF hopes to tackle this challenge.
The post Yahoo Says Goodbye, ZEEF Says Hello appeared first on Search Engine Land.
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37 SEO Experts You Should Be Following on Twitter
Here’s a collection of influential tweeters in the SEO world that you should follow in order to stay on top of the latest news, trends, tips, and tricks that will help you succeed in search marketing.
Google News Box No Longer Just From Google News Sources
Google made a significant change to the news articles that show up within the web search results. Those news articles no longer have to come from a human-approved Google News source – they can come from anywhere…
Google Webmaster Tools 404 Errors Sorted By Priority
Did you know that the Google Webmaster Tools report for crawl errors, specifically the 404, page not found report…
Google Mobile Warnings For Flash Sites Rolling Out Globally Now
Back in July, Google began issuing warnings to mobile searchers when a search results displayed lead to a site that uses flash.
Google’s Pierre Far announced today on Google+ that this is now rolling out globally…
Google Poland Blog With Keyword Rich Anchor Text To Personal Googlers Blog
Yesterday we covered how Google Poland is warning SEOs about their behavior there and harming their clients by not adhering to the Google Webmaster Guidelines…