Google Ads won’t appear on parked domains for new accounts by default

Google Ads is automatically opting new accounts out of Parked Domains starting in October, enhancing ad relevance and budget efficiency.
Is it time to rethink your Google Ads strategy?

Reimagine your Google Ads with a focus on audience targeting. Learn how a strategic overhaul can optimize your ad performance and budget.
How SEO can collaborate with content teams

Bring your SEO and content teams together to boost your site’s performance. Define roles, streamline processes and track success as a team.
Google Tests Top Comments & Related Discussions For Forum Search Results
Google confirmed with me that they are testing a new forum display for its search results that shows the top comments and related discussions. This is a new way of showing forum related content in the Google Search results.
Google Ads Gains Merchant Products Tab For Images
Google Ads seems to be rolling out a new tab in its image assets library named “Merchant products.” This tab shows images you uploaded to your linked Google Merchant Center account.
Google To Automatically Link Ads & Merchant Center Accounts
Google will automatically link Google Ads and Google Merchant Center accounts by October 3, 2024. Google emailed some advertisers who have yet to link those accounts about the change.
Google Ads To Opt Out New Accounts From Serving Ads On Parked Domains
Google Ads sent out a notice that it is changing its Content Suitability policy for Parked Domains in Google. Google will opt out new accounts from serving ads on parked domains starting next month, October 2024.
Google Ads Requiring Gambling Advertisers With Games Certification To Recertify
Google Ads said that by November 2024, advertisers with the gambling and games certification must recertify or stop relying on the certification to advertise products in scope of the Gambling and games policy.
Google Search testing new display for forum content

This new user interface shows top comments and related discussions around that forum search result snippet.
Google Ads Introduces New Masthead Format Requirements Page

Google’s new consolidated Masthead format requirements page centralizes guidelines for masthead ads on YouTube and Google TV.
Google Ads to upgrade Video Action Campaigns to Demand Gen in 2025

In Q2 2025, Google Ads will upgrade VAC to Demand Gen, offering advertisers expanded reach, creative flexibility and enhanced targeting.
Daily Search Forum Recap: September 4, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google finished rolling out the August 2024 core update and while there was some positive movements…
Will ChatGPT be the new Google? The future of search and information retrieval

A deep dive into how AI is disrupting search engines and its impact on SEO, digital marketing and the future of information access.
Does generative AI save time in PPC?

Unpack the benefits and limitations of using generative AI in PPC and how to leverage it to streamline your workflow.
Google August 2024 Core Update Finished Rolling Out
The Google August 2024 core update finished rolling out yesterday at around 3 pm ET. It took over 19 days to roll out, starting on August 15th at 11 am and finishing on September 3rd at 3 pm. The update was expected to take a month but ended up takin…
Google Docs: Do Not Specify A Fragment URL As Canonical
Google has updated its search developer canonical documentation to specify that you should not set specify a fragment URL as canonical. Google added that bullet point to the best practices section of the document.
Google Business Profiles Drops Q&A Feature In India (& Other Some Regions)
Google Business Profiles seems to have dropped the Q&A feature from businesses in India and some other regions, or at least, a number of them. The issue started a few months ago, and the feature is still missing in that region.
Microsoft Advertising Logos / Call To Actions & Other Search Ad Updates
Microsoft published its updates for September 2024 yesterday and a lot is around Performance Max updates for Microsoft Advertising. Plus, you can now add logos and call to actions to your ads, a new Search term insights report is rolling out, Search th…
Google Image Search: From This Image
Google is testing a new feature, or search refinement, within the image search results that shows you “from this image.” I suspect this shows you matches of other image search results, from the image you are currently looking at.
Defying the cuts: Overcoming Google Ads budget constraints by Adthena

Discover how to optimize your campaigns, reduce waste, and maximize ROI in challenging economic times.