How to Get Tons of Great Data From Google AdWords Instantly
The Home screen is an under-utilized element of your AdWords account. Here’s how to reorganize in order to get to your data efficiently.
Tracking mobile usability in Webmaster Tools
Webmaster Level: intermediate
Mobile is growing at a fantastic pace – in usage, not just in screen size. To keep you informed of issues mobile users might be seeing across your website, we’ve added the Mobile Usability feature to Webmaster Tools.
The new feature shows mobile usability issues we’ve identified across your website, complete with graphs over time so that you see the progress that you’ve made.
A mobile-friendly site is one that you can easily read & use on a smartphone, by only having to scroll up or down. Swiping left/right to search for content, zooming to read text and use UI elements, or not being able to see the content at all make a site harder to use for users on mobile phones. To help, the Mobile Usability reports show the following issues: Flash content, missing viewport (a critical meta-tag for mobile pages), tiny fonts, fixed-width viewports, content not sized to viewport, and clickable links/buttons too close to each other.
We strongly recommend you take a look at these issues in Webmaster Tools, and think about how they might be resolved; sometimes it’s just a matter of tweaking your site’s template! More information on how to make a great mobile-friendly website can be found in our Web Fundamentals website (with more information to come soon).
If you have any questions, feel free to join us in our webmaster help forums (on your phone too)!
Posted by John Mueller, Webmaster Trends Analyst, Zurich
SearchCap: Remove The Sitelinks Search Box, Renaming Google AdWords Columns & Google Analytics Treemaps
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana Google Analytics’ new Treemaps report allows for lightning-fast analysis….
Please visit Search Engine Land for the full article.
Win a Trip for 2 to SMX Social in Las Vegas
Test your social marketing IQ- Take the SMX Biggest Social Geek quiz. Answer the most questions correctly in the shortest amount of time and you could win a trip for 2 to SMX Social in Las Vegas plus your choice of an iPad Mini, PlayStation 4, or Xbox One. At SMX Social, you’ll learn proven…
Please visit Search Engine Land for the full article.
SPONSOR MESSAGE: Get 5 Free Hours of Link Building Services – Our Gift to You
Page One Power, the world’s finest link building firm, is offering you 5 FREE HOURS per unit of link building service when you either begin a new campaign or add to your existing service package. Our highly-educated, in-house writers, researchers and outreach specialists are the best in the…
Please visit Search Engine Land for the full article.
seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks
Search engine optimization – and where a website appears in search results – can have a significant impact on click-through rate (CTR), especially for mobile search.
Bing Allows Consumers to Use Emojis as Search Term
To allow users to search the same way they communicate, Bing upgraded its search engine to recognize emojis.
AdWords Scripts & Macros Users: Google Analytics Columns To Be Renamed In AdWords
Google has said it will be updating several of the Google Analytics reporting column names in AdWords to reflect the names as they appear in Analytics itself. If you use AdWords scripts or macros to automate reporting downloads, be prepared for the swi…
Google Allows You To Disable The Sitelinks Search Box, To Search Within The Google Search Results
In early September, Google introduced the Sitelinks search box that gives webmaster the ability to control how Google handles searches conducted within the search within this site, in the Google search results snippet area. Google is now letting webmas…
Scaling SEO Across Your Enterprise Business – The Human Element
Scaling SEO at your company is not just about SEO – success is also dependent on leadership, project management, and efficient process.
Google Rel=SuperAuthor Once Again Points Fun At Rel=Author
Back in August, Google ripped our hearts out (okay, maybe a bit too strong of language) when they dropped authorship support completely…
Google Pirate Searrrch
Did you know Google has a specialized version of Google search but for pirates? We know they had for hackers, apple users, and the list goes on but for pirates, I had no idea.
You can access it at google.com/…
Google AdWords Renaming Column Names To Match Google Analytics
Google announced on Google+ that by November 10, 2014, they will be renaming a few columns within the Google AdWords reporting interface to be consistent with the Google Analytics naming convention…
HTTP Strict Transport Security & 307 Redirects, Google Doesn’t See It
The other day, Jack Stonehouse asked me on Twitter why I was using a 307 redirect from the HTTP to HTTPS version of this site. The answer was, I was not. But why was he getting a 307 redirect and not a 301 redirect…
Google Honors Jonas Salk, The Man Who Discovered The Polio Vaccine
On the 100th anniversary of Jonas Salk’s birthday, Google has a special logo, aka Doodle, to remember him. Jonas Salk was the first to discover and create a successful polio vaccine…
Yahoo Bing Network Audience Stats That Might Surprise You
The latest numbers from comScore on the Bing audience are available – and the stats just might surprise you.
SearchCap: Bing Emoji, Google Webmaster Guidelines & Gmail Messages In Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Now Lets You Search By Emoji Want to search for something using popular emoji characters? Microsoft’s Bing search engine now supports this. Bing…
Please visit Search Engine Land for the full article.
Bing Now Lets You Search By Emoji
Want to search for something using popular emoji characters? Microsoft’s Bing search engine now supports this. Bing announced the news in a post today, sharing some examples of why you might want to do this. For one, perhaps you want to know what exactly a particular emoji means. Enter that…
Please visit Search Engine Land for the full article.
Gmail Messages Now Showing Up In Google Searches
Since Google released its new Gmail “Inbox” feature last week, TheAndroidSoul.com reports that Gmail users can now get to their Gmail Inbox by doing a Google Now or web search. According to TheAndroidSoul.com, the following search terms resulted in Gmail showing up in search results: my…
Please visit Search Engine Land for the full article.
Get What’s New/What Works at SMX Social Media Marketing
You’ll Learn Paid, Earned & Owned Tactics to Foster Engagement, Drive Sales & Achieve Your 2015 Marketing Objectives With over 200 million users and 55 million photos posted daily, Instagram is the fastest growing social network. Since being acquired by Yahoo in May, Tumblr has seen growth…
Please visit Search Engine Land for the full article.