“Which Update?” Is the Wrong Question
What’s the right question to ask? That will depend on your skill level and experience in the SEO industry.
Google AdSense To Google Analytics Linking Updated
Google said they’ve simplified the linking process between your Google AdSense accounts and Google Analytics reporting.
Google said “you can link your AdSense account within Google Analytics in fewer steps and can also link your AdSense account to mul…
Negative SEO Is Real & Google Needs To Fix It
There is no doubt that the perception in the industry is that negative SEO is a problem.
So much so, that in our last poll, only 11% thought negative SEO doesn’t work. Now that we have “white hat” clients requesting negative SEO and and most SEOs …
The 2014 Google Halloween Doodle Going Live
Above is an image of the 2014 version of the Google Halloween Doodle (aka logo). It is going live almost globally on all Google sites, starting properties such as Google Australia where it is already tomorrow there…
Paid Search Roundup Q3 2014: From Performance Trends To Key Product Updates, What You Need To Know
The quarterly reports and earning statements are in. Overall, all signs point to continued global growth for paid search advertising in Q3. Here’s a look at performance results and the biggest announcements and changes to come from Google AdWords and Bing Ads in the third quarter 2014. What…
Please visit Search Engine Land for the full article.
Google My Business Adds Awesome Features For Businesses
Google announced they’ve added a ton of new features for business owners within the Google My Business (old Google Places) dashboard and Google My Business Android and (coming soon to) iOS app…
Google Analytics For The Big Screen (iPad App)
What marketers don’t like having dashboards, especially real time dashboards all over the place…
Secret Sauce LoMo Tips for More PPC Sales
Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic.
SearchCap: Google Mobile Usability Reporting, Flash Warnings Expand & Groupon Pages
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Groupon Pages Part Of Company Evolution Into Local Search Site Depending on your viewpoint, Groupon’s new Pages offering is either a helpful new tool for…
Please visit Search Engine Land for the full article.
Groupon Pages Part Of Company Evolution Into Local Search Site
Depending on your viewpoint, Groupon’s new Pages offering is either a helpful new tool for local business owners or a bid by the company for more search exposure and a new way to gain sales leads. Indeed, it probably qualifies as both. Groupon stresses Pages’ value for business owners…
Please visit Search Engine Land for the full article.
Google Mobile Usability Report IDs Website Issues That Drive Away Business
Google has added Mobile Usability reports to its Webmaster Tools, which will provide a detailed report for each error found on a company’s website.
4 Reasons Your Search And Display Ads Are Getting Fatigued
You invest a lot of time into your paid search campaigns, but how much is spent on refreshing your ad copy? Columnist Frederick Vallaeys, along with his guest David Greenbaum, discuss how to overcome ad fatigue for maximum impact.
The post 4 Reasons Y…
Google Mobile’s Flash Warnings Now Rolling Out To More Languages
In July, Google began labeling the mobile search results that had results from Flash enabled sites with mobile warnings. The warning cautioned mobile users from clicking to the site, by showing a notice that reads “Uses Flash. May not work on your device. Try anyway | Learn more.”…
Please visit Search Engine Land for the full article.
When Big Brands Fail With Local SEO
Large, multi-location are poised for local search success, yet it often eludes them. Contributor Jared Del Prete provides some solutions to common roadblocks.
The post When Big Brands Fail With Local SEO appeared first on Search Engine Land.
Please v…
Google Webmaster Tools Adds Mobile Usability Errors
This should come to you as no surprise… Google has added a new Google Webmaster Tools report for showing webmasters mobile usability issues that they pick up…
Google News Publisher Center Rolls Out In More Countries
In August, Google announced a new feature for Google News Publishers named Google News Publisher Center. Initially, it was only available for US English publishers…
Bing Supports Emoji Search But So Does Yahoo & DuckDuckGo
Bing announced they support searching using Emoji characters, which is incredibly useful (sarcasm) but very cool. It reminds me when SEOs were using Emoji characters to try to boost CTR in the mobile search results…
HTTPS Sites Now Work With Google Trusted Store Badge
A week ago, we reported that HTTPS sites can’t work with the Google Trusted Store program because the badge is not HTTPS enabled.
Well…
Google Issues Global Warning Of Flash Sites In Mobile Results
In July, Google began showing flash warnings to mobile users in the US English search results. That was supposedly expanded globally earlier this month, when Google’s Pierre Far announced this on his personal Google+ page…
Mobile Usability Reports Come To Google Webmaster Tools
Google announced a new feature available in Google Webmaster Tools this morning for tracking your mobile usability issues. The new report is named the Mobile Usability report and it is available at google.com/webmasters/tools/mobile-usability within Go…