Bing Product Search Results With See Details Button
Bing is testing a big blue “see details” button for some of the product listings in its search results. Normally when you hover your mouse cursor over the products, they expand a little but now they are also showing a blue button to “see details.”
Google Ads to deprecate enhanced CPC for Search and Display Ads
Google Ads will begin phasing out enhanced CPC in October with the goal of transitioning all remaining campaigns to manual CPC by March 2025.
YouTube Studio adds new website visits goal for promotions
YouTube Studio now has a website visits goal in promotions, allowing creators to drive traffic to their websites directly from their videos.
What is an AI winter and is one coming?
From past AI winters to present challenges: A look at AI’s evolution and its implications for search marketing strategies.
Daily Search Forum Recap: September 6, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
I know the Google August core update is done…
How to improve brand visibility in organic search
Key tactics to increase your brand’s presence in organic search results, drive higher engagement and boost customer trust.
Search News Buzz Video Recap: Google August Core Update Done, Google Interview, Google Ads & Merchant Center News & The YouTube Algorithm SEO
This week, the Google August 2024 core update finished rolling out, a bit earlier than expected. There is still search volatility, a lot of it…
Google Search Volatility Still Heated After August Core Update Rollout Completed
It is like the Google August 2024 core update didn’t finish rolling out, or maybe something else is going on, because I am still seeing a lot of signals of intense search ranking volatility in the Google Search results. The tools are all still heated a…
Recovery uncertain: Google’s Danny Sullivan on algorithm impacts
Google’s Search Liaison discusses the impact of Google updates, noting that publishers may not get back to previous traffic levels.
My Interview Of Google’s Search Liaison On The August 2024 Core Update
This week I interviewed Danny Sullivan, Google’s Search Liaison, with the goal of better understanding where Google Search quality is at right now, where it is going in the future and what we as content creators and search marketers need to know.
Google Clarifies Indexing API Quota & Pricing Information
Google has made several changes to its indexing API quota and pricing information document for clarification purposes. Google said this was to clarify “the default quota is for setting up the Indexing API, and how to request approval and quota. Also co…
Google Ads Try On Icon
Google launched its try on feature a year or so ago and now Google may have just added a new icon to visualize the try on feature. Below is a screenshot of it on Google Ads for lipstick. When you click on the the face/emoji/icon at the top left of the…
How to conduct audience research for paid search
Enhance your audience research strategy with insights into pre-build, mid-flight and post-campaign analysis for Google Ads.
Google Ads Audience Insights Missing For Some
There is another Google Ads bug, this time with the Audience insights going missing for some advertisers. Ginny Marvin, Google’s Ads Liaison, said on X, “Audience Insights is not being removed” but rather there is a bug.
Google Shopping & Merchant Center Interview With Irina Tuduce
Google published an internal interview on its Search Off the Record podcast with John Mueller and Lizzi Sassman (who you know) and Irina Tuduce from the Google Shopping team. Irina Tuduce has been with Google for 18 or so years and she provided a supe…
Google Ads tightens rules on Gambling Certification recertification
Stricter recertification rules coming for Gambling and Games advertisers starting November 2024, with violations leading to immediate account suspension.
Google Ads adds ‘Unintended Consequences’ to Insights
The new Google Ads Unintended Consequences card will show you misaligned campaign targeting and ad placement.
Google Ads won’t appear on parked domains for new accounts by default
Google Ads is automatically opting new accounts out of Parked Domains starting in October, enhancing ad relevance and budget efficiency.
Is it time to rethink your Google Ads strategy?
Reimagine your Google Ads with a focus on audience targeting. Learn how a strategic overhaul can optimize your ad performance and budget.
How SEO can collaborate with content teams
Bring your SEO and content teams together to boost your site’s performance. Define roles, streamline processes and track success as a team.