Daily Search Forum Recap: November 26, 2014
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Google’s Cache Date Over A Month Old Now…..
SearchCap: King Of The United States, Break Up Google Conflict & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: German Legislator Calling For Google Breakup Has Serious Conflict Of Interest The German member of the European Par…
Skyscanner Boosts Mobile, Customization Capabilities
With its new DataArt partnership, global travel search engine Skyscanner for Business is focusing on becoming more user-friendly and more mobile-friendly.
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German Legislator Calling For Google Breakup Has Serious Conflict Of Interest
The German member of the European Parliament behind the call to break up Google, Andreas Schwab, has a conflict of interest. According to the NY Times, he has ties to and earns money from a German law firm that represents anti-Google publishing interests in Germany. German publishers lobbied for…
Please visit Search Engine Land for the full article.
How To Write A Meta Description That Gets Click-Throughs
I feel sorry for meta descriptions. Google has long held that meta descriptions do not impact search engine rankings. From a 2007 post on the Google Webmaster Central Blog: Google reiterated this point yet again in 2009 in a post stating that the meta keywords tag was not used as a ranking signal:…
Please visit Search Engine Land for the full article.
Looking Back At The Top 13 PPC Marketing Articles Of 2014 (So Far)
Yes, it’s that time of year again already. You haven’t even sat down for Thanksgiving dinner with friends or family, and already everybody is clamoring to compile their “Best [insert topic here] Articles of 2014″ lists. Well, this round-up of 2014’s best paid search articles…
Please visit Search Engine Land for the full article.
In Our Shrinking World, Your Business Needs to Expand
Each day your business remains local is a day of missed opportunities. In our global economy, it’s crucial your company extends the reach of its presence across national borders.
Quality Content Essential for SEO Success [Study]
In order to capture as much search share as possible in 2015, SEOs need to be creating engaging, quality content.
When Obama & I Became King Of The United States For The Day
Via Hacker News, yesterday, the search results quick direct answer from Google for [King Of United States] returned a Google Answer saying it was Barack Obama…
Google Mobile Test Fail Because Blocking Or Cloaking GoogleBot
The other day, Google launched the mobile testing tool and since then…
Google: Is Your Hidden Content Is Relevant To Users, Don’t Hide It From Them.
Sometimes I just laugh reading the advice Googlers have to give webmasters.
Case in point: Google’s John Mueller responds to a thread in the Google Webmaster Help forums about properly how to use hidden content and not get in trouble with Google…
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Break Up Google? US Say No, EU Says Yes.
Let me quickly catch you up on the timeline on this story. The European Parliament wants to draft a proposal to force Google to break the company up into multiple parts because of its alleged anti-trust practices, according to Reuters…
Google’s Cache Date Over A Month Old Now…
There are several complaints in various forums, including WebmasterWorld, Google Webmaster Help and Twitter.
In short, the cache date shown by Google, for many sites, shows dates over a month old. Typically the dates are fresher than that…
6 Tactics to Streamline Your PPC Reporting and Optimization
These tools will help PPC account managers simplify their monitoring processes, allowing them to streamline their campaign reporting and optimization.
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Press Releases Are Not an SEO Strategy
Press releases are meant for journalists, not consumers, and therefore it’s time that press release syndication be stopped entirely.
According To Google, Barack Obama Is King Of The United States
Ask Google who is the [King Of United States] and Google will inform you that it is Barack Obama, the current President of the United States. The Google Answer is pulled from Breitbart, a story they posted five days ago named All Hail King Barack Obama…
Mozilla to Add “One-Click Searches” to Firefox
The company will give Firefox users the flexibility to choose their own search engines and sites.
Mozilla to Add “One-Click Searches” to Firefox
The company will give Firefox users the flexibility to choose their own search engines and sites.
SearchCap: Google & Apple Safari Partnership, Yahoo Test Ads & Google International Targeting Report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 4 Predictions for Mobile Marketing and Call Tracking in 2015 – December 9 Webcast Mobile search exploded in 2014, and next year it is promising to be even bigger….
Please visit Search Engine Land for the full article.
4 Predictions for Mobile Marketing and Call Tracking in 2015 – December 9 Webcast
Mobile search exploded in 2014, and next year it is promising to be even bigger. So what’s ahead in 2015? Join us for this December 9th Digital Marketing Depot webcast to learn what the growth of mobile search will mean for your business in 2015. John Lee of Clix Marketing and Jason Wells and McKay…
Please visit Search Engine Land for the full article.