Google To Support iOS For App Indexing? I’d Think So.
Over a year ago, Google launched App Indexing where you can deep link your app content using an XML document, so that if someone searches in Google’s mobile results on their Android device, and if they have your app, and if the query is relevant to you…
Google Maps Quality Guidelines Updated But Will Google Enforce Them?
Jade Wang from Google announced last night in the Google Business Help forum that they’ve updated their quality guidelines for local pages.
The new guidelines are pretty much completely revamped, in fact…
Google Penguin Reversals & Fluctuations This Morning
SEOs and webmasters are talking about seeing both reversals and new changes around sites impacted by the Google Penguin algorithm this morning. These are new changes as of this morning.
Let me take you back so you have some context.
(1) Google Pengu…
11 Years Covering The Search Industry
11 years, who would have known when I started this little diary on the search industry on December 2, 2003 that it would still be going strong 11 years later. 11 years is over 4,000 days and of those days, I’ve pretty much posted on average five stori…
Re-Entering the Strike Zone – How to Avoid Panda Relapses and Temporary Recoveries
Temporary Panda recoveries can happen, so it’s important to continually analyze your site through a Panda lens. This post covers five reasons that Panda may return, and includes tips for avoiding Panda relapses.
An In-Depth Look at Enhanced Ecommerce Reports in Google Analytics
If you haven’t already implemented Enhanced Ecommerce in Google Analytics, this post is going to leave you running to your developers to do it now! Take a look at the new metrics and awesome insights you can gain for you online s…
Google Maps Revamps Quality Guidelines For Local Pages
Google Maps has updated their local pages quality guidelines last night. Jade Wang from the Google team posted the news in the Google Forums saying: We’ve updated and clarified our quality guidelines for local pages. Please read the new version here, and, as always, feel free to contact our…
Please visit Search Engine Land for the full article.
4 Steps to Modern Keyword Research in 2015
Try a new, niche-based approach to keywords, which allows you to double or even triple the list of profitable keywords in your SEO arsenal.
SearchCap: Google Penguin Vibrations, Right To Be Forgotten Rules & Santa Tracker
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Penguin 3.0 Rollout Still Ongoing Google has confirmed with us that the shifts and changes reported through…
Is Your 2015 Integrated Digital Marketing Plan Complete?
The new year is just around the corner and progressive brands are analyzing and prioritizing digital integration in their 2015 plans. In this Digital Marketing Depot webcast, Mike Corak, Executive Vice President of Strategy at ethology, and David Robid…
Bing Testing Search Carousel as Google Rolls Out Replacement
While Google is moving away from its Carousel format, Bing seems to be adopting a similar design in the SERPs.
Google’s Santa Tracker Is Up & Counting Down Days Until Santa’s Annual Sleigh Ride Around The Globe
Now that we have Thanksgiving out of the way, it’s time to start tracking Santa’s whereabouts. To make it easy, Google launched its Santa Tracker today, reminding us there are less than 23 days before Santa makes his annual trip around the globe. This year’s Google Santa Tracker…
Please visit Search Engine Land for the full article.
Google Confirms Penguin Rollout Continued Into Thanksgiving Day
On Thanksgiving weekend, I reported a lot of buzz and chatter around a possible Thanksgiving day Penguin refresh from Google.
This morning, Google has confirmed that what SEOs and webmasters noticed was indeed Penguin related but as a result of the “o…
Share the Experience: Send Your Team to SMX West… and Save Up to 35%
Give your marketing team the learning and tools they need for a successful and profitable 2015. SMX West provides must-have tactics on SEO, paid search, mobile marketing and more. With 60 sessions to choose from, your team members can select presentati…
EU Issues “Right To Be Forgotten” Criteria
Last week the EU issued formal guidelines surrounding the so-called “Right to Be Forgotten” (RTBF). They are intended to help privacy regulators and search engines implement the RTBF. And they include some controversial elements. I’ve embedded the full document below and…
Please visit Search Engine Land for the full article.
Bing and Yahoo Follow Google in ‘Right to Be Forgotten’ Takedowns
Following a court ruling earlier this year on the Right to Be Forgotten, Bing and Yahoo have begun removals of search results.
Bing and Yahoo Follow Google in ‘Right to Be Forgotten’ Takedowns
Following a court ruling earlier this year on the Right to Be Forgotten, Bing and Yahoo have begun removals of search results.
Bing’s Top Searches In 2014: Kim Kardashian No. 1 Most Searched Celebrity
If you were searching for a celebrity on Bing this year, there’s a good chance you were looking for Kim Kardashian. Using data from Bing Trends, the site released its most popular searches of 2014, listing everything from top celebrity, athlete and news story searches to the Top Ten ice…
Please visit Search Engine Land for the full article.
Google: Penguin 3.0 Rollout Still Ongoing
Google has confirmed with us that the shifts and changes reported throughout the industry on Thanksgiving day were a result of the Penguin 3.0 refresh that first began rolling out 6-weeks ago. Google told us in response to what we saw on Thanksgiving day, “the Penguin rollout is ongoing, and…
Please visit Search Engine Land for the full article.