5 New Year’s Resolutions for Paid Search in 2015
The beginning of a new year can be a great time to establish some PPC resolutions to help better manage your campaigns, and potentially improve overall account performance.
Bing Upgrades Child Safe Search Features
Bing deploys the new safe preference web protocol for safe browsing with Internet Explorer and Firefox.
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Google’s 2014 Holiday Decorations For Christmas, Kwanzaa & Hanukkah
Google dressed up their search results for the holiday season with animated Christmas, Chanukah and Kwanzaa themes.
The post Google’s 2014 Holiday Decorations For Christmas, Kwanzaa & Hanukkah appeared first on Search Engine Land.
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Amazon Goes for Google’s Jugular With New Service
Amazon is reportedly branching out beyond just selling products into selling services through the newly announced “Amazon Travel.”
Google Revamps AdWords For Video Reporting
Intended to save users time by incorporating data once housed only in YouTube Analytics.
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Bing Adds Search to Microsoft Office
Users will soon be able to search with Bing within Microsoft Office Word Online, following an upgrade to Bing’s main SERP that keeps important information at the top.
Goodbye Frequent Flyer Miles: Google Saying No Credit Cards For Large AdWords Customers
Large Customer Sales accounts will be transitioned to invoicing.
The post Goodbye Frequent Flyer Miles: Google Saying No Credit Cards For Large AdWords Customers appeared first on Search Engine Land.
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SearchCap: Google News In Spain, Bing Hotel Booking & Penguin 3.0
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results Bing has partnered with TripAdvisor to deliver reviews, booking…
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Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results
Bing has partnered with TripAdvisor to deliver reviews, booking capabilities and rates for hotel searches in 22 different countries.
The post Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results appeared first on Search Engine Land.
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SPONSOR MESSAGE: Choosing An SEM Platform
The ever-changing digital landscape has added complexity and opportunity to running a high-performance search campaign. Many companies, in an effort to work faster, smarter and better, are using an SEM software platform. This guide, explores the benefi…
See the Agenda for MarTech: The Marketing Tech Conference
Marketing is now a technology-powered discipline… a new world of experience-enhancing capabilities that challenge marketing organizations to reinvent their strategies, operations, technologies and talent. Join us for MarTech: The Marketing Tech Conference, March 31-April 1 in San Francisco,…
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Astronomer, Annie Jump Cannon’s Google Doodle
On the American Google home page today you will see a special Google logo, aka a Doodle, for the 151st birthday of Annie Jump Cannon. Annie Jump Cannon was an American astronomer born December 11…
Google Says Spain Forcing Them To Shut Down Google News
Last night, Google announced that in response to the new Spanish law, Google will have to shut down Google News within Spain.
Spain’s new law forces Google to pay a fee for showing snippets of news results in Google News…
Google AdWords Editor Version 11
Google announced a new version, written from the ground up, of the AdWords Editor.
AdWords Editor is a faster way for power users to manage their AdWords account and the new version aims to improve efficiency with the tool and their users…
Bing Reveals Their Panda Algorithm: Content Quality
The other day on the Bing search blog, Bing’s Michael Basilyan posted a nice amount of detail around how their algorithms determine content quality. In the Google world, this may be similar to how Google’s Panda algorithm works but not exactly…
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Google: Those Penguin Fluctuations Are Our Ongoing Optimizations
We’ve been seeing an incredible amount of activity around sites impacted by Google’s Penguin algorithm over the past few weeks, smack inside the busiest holiday shopping season…
How Google’s Penguin 3.0 Is Playing Out Across The Web
How has Penguin 3.0 resonated globally? Contributor Philip Petrescu of Advanced Web Ranking shares data on the algorithm update’s impact.
The post How Google’s Penguin 3.0 Is Playing Out Across The Web appeared first on Search Engine Land.
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2015 Guide to Penalty-Safe Link Earning
Earning links clearly takes time and massive effort, but the results are worth it. Here are some tips for getting started.
Bing Insights Integrated Into Microsoft Office Word Online
Office Word Online adds Bing Insights to your document creation process.
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Understanding Auction Dynamics: Why More Traffic Can Mean Less Revenue
What’s the relationship between traffic and revenue in SEM? Columnist George Michie explains.
The post Understanding Auction Dynamics: Why More Traffic Can Mean Less Revenue appeared first on Search Engine Land.
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