January 2015 Google Webmaster Report
This past month in Google, we had Google tell us that the Penguin shifts are ongoing – although, it died down after that for the holidays. Google rolled out their local search algorithm, we code named Pigeon…
Google: Penguin Algorithm & The Engineers Took A Break
During the busiest holiday shopping season, Google was making ongoing updates to the Penguin algorithm. There is no disputing that, Google confirmed it.
But since the second week of December…
How Should SMBs Buy Local Search Advertising: Automated Services Vs. Sales Reps?
Who should small- and medium-sized businesses turn to for help with search marketing? Columnist Wesley Young of the Local Search Association starts the discussion.
The post How Should SMBs Buy Local Search Advertising: Automated Services Vs. Sales Rep…
GM Turning Its Cars Into Rolling (Local) Search Engines
For a long time in-car concierge services such as GM’s OnStar were a “nice to have” but not mainstream. That’s largely because the value of the services was outweighed by the cost for most people. But now, with the relatively recent addition of LTE, they’re poised…
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Local SEO In 2015 – Look At The Big Picture
When you’re doing Local SEO, columnist Greg Gifford reminds us, you must take a step back and look at the big picture if you want to be successful.
The post Local SEO In 2015 – Look At The Big Picture appeared first on Search Engine Land.
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Fast SEO Competitive Analysis Part 3: Search Presence
This is the third and final part of a series on fast SEO competitive analysis. Part three brings it all together as we look at detailed competitive analysis.
So, The CTO Hates Your SEO Project…
Columnist Eric Enge shares his tips for working with a dev team that doesn’t fully understand search engine optimization.
The post So, The CTO Hates Your SEO Project… appeared first on Search Engine Land.
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Move Over Mobile, 2015 Is the Year of the Consumer
Spend your time going back to the roots of the consumer you’re targeting and let’s make 2015 the year we put people first.
Yahoo Search Back Online After 4+ Hour Outage; Bing Went Down Earlier Friday
Outage seems to have hit around 2:30 pm ET.
The post Yahoo Search Back Online After 4+ Hour Outage; Bing Went Down Earlier Friday appeared first on Search Engine Land.
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SearchCap: Breaking Glass Ceiling Of Search, Google’s New Year Logo & Top 10 Columns Of 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Breaking The Glass Ceiling Of Search Through Acquisition When you’re working on an SEO campaign within a particularly competitive niche, it can sometimes…
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Happy New Year From Google and Other Search Engines
Here are some New Year’s Day logos and themes from the search engine industry.
Video Recap of Weekly Search Buzz :: January 2, 2015
Happy New Years all! This week I covered a possible Bing search update. I also discussed why my site may have been hit by the Google Panda…
Breaking The Glass Ceiling Of Search Through Acquisition
When you’re working on an SEO campaign within a particularly competitive niche, it can sometimes feel that for every step forward you take, your competitors are taking an extra two. This is particularly relevant when you come into a niche where there have been a select number of really…
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Search In Pics: Google Winter Vacation, Boot Loops Cereal & Penguin Appetizers
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
The post Search In Pics: Google Winter Vacation, Boot Loops Cereal &…
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Google’s Sorry Captcha Lives At sorry.google.com
We know sometimes, when you do something on Google, Google wants to verify you are a human and not a robot. So they serve up a captcha for you to prove you are someone typing with real fingers…
Bing Search Algorithm Update On New Years Day?
A Black Hat World thread has one webmaster noticing his rankings significantly shifted within the Bing search results over New Years.
Truth is, very few people would take notice of this being it is (a) Bing and (b) New Years day…
Google Quality Algorithms Don’t Bring On Deeper Web Crawls
Often you’ll see the SEO forums light up a bit before an algorithm shift, where SEOs say, wow – GoogleBot activity on my web site is unusually high. This leads people to think an algorithm update may be coming soon. Sometimes they are right, but ofte…
Google: Your HTTPS Site Has Canonicals Pointing To HTTP
Since Google gives a tiny ranking boost for HTTPS sites, many sites have begun switching over.
But if done incorrectly…
3 Advanced AdWords Features for a Smarter Keyword Bidding Strategy
Here are three advanced Google AdWords features you can use to find the lowest cost per click with the highest conversions.
Happy New Year 2015 From Google & The Search Engines
Happy New Year 2015 everyone! Today some of the search engines have special logos celebrating the first day of 2015, New Years Day.
Yesterday, we posted some of the…