Google Search App Stopped Working Last Night
The Google Search App stopped working last night for a few hours. Google was quick to fix it in the middle of the night but by then, hundreds, if not, thousands of complaints flooded the support forums and social media.
Google Ads bug hits GCLID conversion tracking

Advertisers may lose critical insights and optimization opportunities due to a Google Ads issue affecting GCLID offline conversion tracking.
How to create images and visuals with generative AI

Say goodbye to repetitive stock photos. Embrace AI-generated images with tools like ChatGPT and Grok, evolving your visual content creation.
Daily Search Forum Recap: September 13, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Ads is launching confidential matching…
Key SEO, UX and CRO tips to boost brick-and-mortar retail sales

Bridge the gap between online and offline shopping experiences. See how SEO, UX and CRO principles boost in-store conversions.
Search News Buzz Video Recap: Google Ranking Volatility, Apple Intelligence, Navboost, Ads, Bing & Local
For the original iTunes version, click here.
Well over a week after the Google August 2024 core update finished, we still have a ton of volatility. Apple Visual Intelligence was demoed at the Apple event this week…
How to handle negative Google reviews: Remove, respond, recover

Frustrated with negative reviews from unreasonable customers? Here’s how to respond to negative Google reviews related to your business.
Google Ads Introduces Confidential Matching
Google Ads announced what it calls “confidential matching.” Confidential matching is a “way to securely connect your first-party data for our measurement and audience solutions,” Google said. And it will be used on Google Ads in numerous areas.
Google Tests AI Overview With Small “More” Link
Google is testing removing the large “show more” button and replacing it with a small “more” link at the bottom of the AI Overview snippet. Also, the AI Overview header and Gemini logo at the top left is being removed, or at least being tested being r…
Complaints On Google Ads Search Partners Network Fraud
I am seeing a spike in complaints from the PPC community around there being an increase in fraudulent traffic from the Google Ads Search Partner network. Many have seen an unusual spike in fraud from that network in the past week, say some advertisers.
Google Testing For Reference Search Box
Google is testing a new search box named “for reference” which is placed under a set of search results and contains more news articles related to the query. This seems similar to some other features Google has tested over the years.
Google Tests Search Result Snippets Without Breadcrumbs
Google is testing showing search results snippets without the breadcrumbs in the URL section of the snippet. Google has tested removing URLs and breadcrumbs completely before, but now Google is testing removing just the breadcrumb and leaving the URL.
YouTube First Position Ads now available across Display & Video 360

First Position lets advertisers secure the first in-stream ad viewers see across any content, maximizing visibility and engagement.
Use DAM and AI to keep up with content demands by Edna Chavira

Explore emerging AI trends and practical applications for enhancing digital asset management.
SearchGPT: What you need to know about OpenAI’s search engine

Unpack the key features and marketing insights of SearchGPT, OpenAI’s innovative search tool and its potential to rival Google’s dominance.
How to drive SEO growth with structure, skimmability and search intent

This balanced content strategy that prioritizes both search intent and reader engagement helped Semrush achieve 21% YoY revenue growth.
Daily Search Forum Recap: September 12, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
I covered some old statements from former Googlers on Navboost from Hacker News…
Google launches confidential matching for data privacy

Confidential matching leverages advanced computing technology to securely process first-party data, enhancing privacy and data protection.
Google and guest posts: What gets indexed and what doesn’t

Does Google index guest posts from reputable sites? Find out why some guest posts succeed while others fail in this study.
Google’s Martin Splitt: We Do Not Use Exif Data For Ranking
Over the years Google has been wishy-washy on if they use or do not use Exif (Exchangeable image file format) data for rankings. In 2014, Google’s Matt Cutts said Google can parse the data and reserves the right to use it. But in 2019, Gary Illyes fr…